Jonathan Wild †Henry Fielding Essay Example for Free

Jonathan Wild – Henry Fielding Essay The History of the life of Jonathan Wild is the philosophical disposition of a criminal in a right sense belonging to the group of â€Å"Thief Takers†, he emerged as one of the â€Å"Greatest man† in the world of Crime. With the irony as a tool and a satirical disposition, English novelist Henry Fieldings bought the real Jonathan Wild into his words who was great but goodness was not his vocation and caliber. Jonathan Wild belonged to the genre of Thieve Takers of London. Thieve takers were the ordinary men and women who were rewarded by the police man if they successfully capture highwaymen or law breakers and hand over them to the police or prosecute them themselves. Majority of them were men and they find this work very lucrative. The rates of each Highwaymen, coiners and burglars were worth ? 40 and additional ? 100 was rewarded to them if the crime was committed within the range of five miles of Charing Cross. Jonathan Wild was the most popular and clever of all thief takers at his contemporary period. In the beginning of the eighteenth century he had caught and put before the magistrate many criminals of London. Besides, he would also help in recovering the stolen goods and would demand hefty sum from them. His disposition towards crime created before him an image of a respected citizen in front of not only the authorities but also of whole of London. This attitude in him narrator defined as â€Å"Greatness†, but what nobody knew behind his Greatness lies a most clever and hard-core criminal and a thief. Here the complexity in the nature of protagonist comes in as confined within his nature was a hidden â€Å"bad man†. The recovery of the stolen goods was the part of his great plan. He build up his own empire, with several gangs who had their bases in several districts of London. These gangs had the only business of robbing and pick pocketing. He had also set up specialized gangs for looting churches, gangs over prostitutes, gangs who used to collect protection money from but he never came forward to head the gang but only give them direction. Anyone found neglecting his work or cheated him was immediately reported to police with solid evidences and witnesses who were themselves Wild’s man and in return Wild would get cash reward, therefore narrator abruptly described him as not â€Å"Good. † He was a great hypocrite and was so clever that he always go himself scotch free as no one could prove him guilty. He always would show his gratitude to those who would favor him and show his loyalty towards him and would go to any extent to punish those who would show disloyalty towards them. He would also give protection to those who would seek his to escape from law but also in several cases would himself hand these very people to the authorities not found worthy of him or if get tired. He would never handle the stolen goods himself but had large warehouses where the goods can be altered or repaired and would himself pass the information about the travelers to highwayman. Authorities had complete knowledge about all his illegal activities but were not able to lay their hands on him because of lack of proof. But as there is an end of every bad man, Wild end had also come near and he was finally arrested and given death sentence. Fielding showed Wilde as a courageous soul. At Newgate prison he asked prison clergyman about the â€Å"Theological consequences† of suicide, as he attempted to kill himself by drinking laudanum. Fielding crafted Wild as a bold character with preposterous energy and unswerving disposition. As said by Claude Rawson â€Å"We must not however omit one circumstance, as it serves to show the most admirable conservation of character in our hero to his last moment, which was, that whilst the ordinary was busy in his ejaculations, Wilde in the midst of the Shower of Stones, which played upon him, applied his hands to the Parsons pocketr, and emptied it of his bottle screw, which he carried out in the world with his hand. â€Å"(Rawson, pg 75). Jonathan Wilde was bold, and had a very strong attitude that he remained with it until the death which narrator aptly termed â€Å"Conservation of Character. †, and truly he was. Works Cited Julien Rawson Claude, The Cambridge Companion to Henry Fielding, Cambridge University Press, 2007. Fielding, Julien Rawson Claude, Bree Linda, Jonathan Wild, Oxford University Press, 2003.

Explicit Sexualization Of Both Men And Women Media Essay

Explicit Sexualization Of Both Men And Women Media Essay It is quite evident that gender, sexuality and advertising are all directly linked with one another.7 Marketing minds have finally realized that sex sells. Advertisements in mainstream magazines have increasingly relied on explicit sexualization of both men and women to sell products. Ads sell a great deal more than products.    They sell values, images, and concepts of success of worth, love and sexuality, popularity, and normalcy.    They tell us who we are and who we should be.    Sometimes they sell addictionsThey provide impossible body images for women to strive towards, and sadly, many women do The female body is repeatedly objectified in advertising, and whenever a human is turned into a thing, violence is going to follow.    Rapes and beatings often result from the dehumanization of women Slide 2 In this advertisement for Calvin Klein Jeans, the female model is depicted lying on vacant beach. This type of advertisement creates many troubled stereotypes and ideologies for our modern day society. This image can be critically evaluated using Goffmans (1979) model of gender advertising. Goffman claims that image advertisements often place women in subordinate positions.   He also discusses a set of codes called, ritualization of subordination.   This concept addresses the physical position of a woman in an advertisement. Women are often seen on their side or lying on their back.   What is Calvin Klein selling in this advertisement? This is a clavin klein jeans addà ¢Ã¢â€š ¬Ã‚ ¦ It conveys a lot of message to the consumersà ¢Ã¢â€š ¬Ã‚ ¦. The woman is lying on her back. All you need is the touch that transforms the gender oppressive product into a gender celebratory productà ¢Ã¢â€š ¬Ã‚ ¦ You can see the main focus in this add is Brad Pitt and not the watchà ¢Ã¢â€š ¬Ã‚ ¦ As he is wearing the watch his fans would think that he wears such kind of watches which is not true because he is just advertising for it and this causes people to buy this watch. Its like cheating on the people and the fans and misleading the consumers. Play station 2 What better way to sell one of the hottest video game machines around than sex?http://www.americaninventorspot.com/files/images/Play_Station_Two_Sexy_Woman.jpg There is no image of PS2 ( the good which they are trying to sell ). The female in the picture is source of attraction to the consumer to buy this product. The product is a gaming console mainly for the young people who can easily be distracted through such ads. Slide 3 Figures 1 and 2 use the same approach of photographic imagery of the sea and shore, the colours blue and white associate with water hence the fragrance name Cool Water and the text for the advert. Figure 1 shows an attractive, confident female model passive on the shore resting her head on a rock and gazing at the reader. Figure 2 shows a muscular male model in water, who is active (splashing water) and seems he has just jumped out of the water. Although the adverts appear to be similar on the surface, the adverts have been gendered to send a clear message to the desired reader. The message from Cool Water for Women clearly states that as a woman, this product will make you look and feel fresh, cool, relaxed and confident, so confident that you do not need to wear anything else but the fragrance. This plays on the ideology that most women do not have the self confidence to show their body but using this product will restore that confidence. The Cool Water for Men implies that not only will the product make you as a man, feel cool and fresh, but it will give you full of energy so that you ready for any action. This aggressive targeting has mainly had an impact on women more than men as they have become extremely self conscious, and research proves that women spend more money on looking good than men. Billions of Pounds are circulated each year in the beauty industry alone. Men dream of being James Bond or aspire to his charisma, and those who see him as a role model will copy his image. Advertisers have emphasised that Omega is James Bonds choice of wrist watch brand, and the advert states that Omega is the sign of excellence; connotating that James Bond only wears the best and so should you. It plays on mens desire of becoming a hero as we see a scene from a Bond film in the background explosion in the air. The message is very clear; men who wear the watch can relate to James Bond, become suave, sophisticated, and successful. In contrast, figure 4 demonstrates that women are more laid back, and prefer indoor events. The indoor dà ©cor in the background resembles a sophisticated, upper class restaurant. The advert emphasises that this gold, slim Omega watch, is Cindy Crawfords choice. She is wearing a red dress associated with the lady in red (attractive). Her watch is worn as part of her outfit, almost as if it is gold jewellery. The message conveyed here is as if Cindy is speaking out to the reader saying, look at what Im wearing. She appears to be wealthy and attractive and is urging women that it is a must have piece of jewellery that will make you look like a million dollars. It is clear from the above examples that men and women are targeted according to their social beliefs and attitudes towards their self perception brought on by advertisers and society, enforcing them to adopt certain buying behaviours to influence purchasing decisions. These certain methods have had negative impact on women than men as we are aware that women appear more emotional and unconfident in contrast to men. Women are increasingly concerned with their physical appearance due to the pressure of looking good by society. Klein is not alone in his use of controversial images in advertising. After all, the whole point of advertising has always been to attract attention, and fashion advertising is notorious for its exploitative use of young men and women. But one senses that there is a new conservatism among consumers, who are fed up with X-rated images hawking everything from beer to video games. In continuing to push the envelope, designers like Klein may find that they have pushed the patience of their consumers too far. A possible backlash to this campaign occurred in 1999, when Klein launched an ad campaign for his childrens underwear line. The campaign involved three different photos, two depicting two little boys playing on a sofa and clad only in CK underpants and the third depicting two little girls playing on a sofa and clad only in CK undergarments. These images appeared as full page ads in the New York Post and prominent magazines, and as a huge billboard in Manhattans Times Square. Due to public furore, these ads were pulled 24 hours later. A Calvin Klein spokesperson claimed that these ads were intended to capture the same warmth and spontaneity that you find in a family snapshot. The general public disagreed, with numerous experts citing that these ads were pornographic because they featured high definition, sexualized images of young children. In many cases, those who were against the ads cited Kleins previous track record as sufficient proof that these images were exploitative. Chocolate man ad too sexy for Indian audience A deodorant advert that showed an apparently irresistible chocolate man being gnawed on by scantily clad women has been banned in India. An advertising executive in the country explains why it was so offensive. The Indian blogosphere is having a tantrum over the decision to withdraw a commercial for Axe Dark Temptation deodorants for men, which are flavoured with a hint of chocolate. Created by Argentinean advertisers and aired on Indian television, the ad shows crowds of attractive young women nibbling and licking at a young man wearing the deodorant. Although parts of the clip had already been censored to appease the regional audience, the Advertising Standards Council of India (ASCI) received so many complaints about the ad that they decided to remove it. It follows a collection of commercials flaunting, amongst other things, sexy underwear and flavoured condoms, which have been taken off air or censored for being indecent, vulgar and repulsive. Slide 4 This slide includes the knowledge issue. Through these real life examples we came up with knowledge issue which says To what extent is the use of sexuality in advertisements ethical? There are different opinions of people and different ways of knowing. Reason Emotion Perception Language Reason Money Better profits and sales Brand name To attract consumers More knowledge issues What responsibility, if any, does a company have for honestly educating the consumer about its product? Should advertisers be allowed to suggest that a product will make a person more sexy/interesting/beautiful/successful/etc? Is it ethical to use celebrities to sell products they probably dont even use themselves? Is it the buyers responsibility to be aware of these strategies and not allow them to manipulate their emotions? Language Communicating a message Cause Influence purchasing behavior thought patterns Effect Persuasive Informative Enabler Language is the key criteria for effectiveness of these three aspects. Message must be communicated in a language which is comfortable to the audience and influence them in a positive manner. At the same time it will be more effective if the communication is persuasive and informative. Language to be used in an advertisement should be determined based on the product and the user group  for the product. For instance, advertisement for a luxury good should be publicized in English whereas same for a necessity is preferred to be done in local language for greater communicability and mass reach. Two Indian Americans, Aradhna Krishna and Rohini Ahluwalia of University of Michigan and Minnesota, respectively, examined the role of language in advertising in India. Their results indicate that multinationals marketing products, among bilingual populations, should pay special attention to language. They determined how the language hits viewers mind in relation to a product category. This happens as different products have different user groups. They found that participants perceptions of advertisements changes significantly when different languages are used.   While Hindi is associated with belongingness (close, personal, friendly, family), English is associated with sophistication (global, cosmopolitan, urban, upper class), they wrote. They found that whereas detergents can be advertised effectively in Hindi, English is preferred for Luxury items like chocolates. Airtel, Coca Cola, Fevicol are some of the brands which advertise in local language in two and three tier cities. But as far as Cadbury is concerned, they prefer Hindi or mixed language. The researchers also found that people responds favorably to mixed-language advertising. A classic example for mixed-language advertisement can be that of Frooti the first tetra pack fruit juice of India by Parle Agro Foods. They use the jingle Mango frooti, fresh-n-juicy with their Hindi advertisement effectively. Whereas use of Bengali language by all major advertisers for their products during Durga Pooja in Kolkata (rather whole Bengal) can be an example for use of local language to influence masses. History of Women in Television Advertisements (AOK) There are many different stereotypes of women in advertising. Throughout history there have been many studies that proved women were mainly portrayed on television advertisements as housewives or occupations that are subservient to men. Studies also show the disproportional ratio of women to men in TV advertisements. In the 70s, it was reported that women were found on camera only 21 % of the time. Allan and Coltrane conducted a study that showed inversely, in the 80s female appearance on TV advertisement were 5.8% less compared to the 50s! (Pierce, 1999) In 1996, the Kaiser Family Foundation and Children Now calculated that women were on camera 42 percent of the time. Though this was an increase percentage wise from previous decades, gender inequalities still are rampant. This fact is proved a study conducted by Professors Daniel J. Bretl and Joanne Cantor of the University of Wisconsin (1995) which found that 90% of voice-overs used in advertisements were male, despite some of the products were aimed predominantly to females. Effects of Advertising on Women Advertising has many effects on society as a whole. As a result of not being in as many commercials, at very young ages boys and girls conclude that girls are valued less than boys. The commercials that females are mostly in are ones that portray them as them and thin and beautiful while some how also being subservient to men. The negative effects of advertising on women fall into a huge range of problems. The most common would affect be the constant increase of womens struggles with dieting and eating disorders. As, Wilson and Blackhurst point out, à ¢Ã¢â€š ¬Ã‚ ¦fifty-six percent of all women are on diets (Pipher, 1995) à ¢Ã¢â€š ¬Ã‚ ¦and eighty percent of girls have dieted by the time they reach eighteen (Brown, 1993). Unfortunately as girls were raised, they were always taught to be submissive and dainty. It almost seemed like they are told their opinions dont matter and that they should just sit there look pretty or be fragile like glass dolls. Many ads use this to their advanta ge. They make girls think that the only thing they should do is work on their appearance, because their opinions dont matter. This results in several girls falling into depression or developing eating disorders. The inner struggles of keeping the pain in cause some girls to want to commit suicide before wanting to be fat. A Charlotte, N.C. real estate firm says business is booming, thanks to their sexy new marketing plan that involves hiring models to pose in listings photos of luxury homes. During the boom years of 2006 and 2007, Peters and Associates Real Estate was the No.1 seller of high-end homes in the Charlotte region. Then the market crashed and real estate sales dried up for most of 2008 and 2009. Peters and Associates owners Nick and Miriam Peters then decided to spice up their marketing and have been having tremendous success ever since. The couple creates an image by spending thousands of dollars on clothing and cars; and they photograph their listings with sexy, attractive people. Peters caters to high-profile and high-net-worth individuals, such as professional athletes, coaches, entertainers, executives and other VIPs. These clients are looking for a lifestyle and amenities much different from the average homebuyer. The buying experience for Peters clients begins with being picked up at the airport in an exotic car and then whisked to a luxurious spa for a relaxing day of pampering, or to a private club for a round of golf. Once they are totally refreshed, they are ready to tour homes. How effective is the campaign? Peters did a controlled online test, with one listing showing the typical real estate pictures. Visitors to that listing stayed an average of 40 to 60 seconds. Visitors to the listing with lifestyle photos stayed an average of 4 to 6 minutes. Statistics suggest that the more time a potential buyer spends looking at a listing, the more likely they are to request a showing. Peters listings used to get three to four clicks a week, and now they get 10 to 20 a day.

Industry Analysis: Soft Drinks

Industry Analysis: Soft Drinks Submitted by:- Prof. K G SahadevanRishi Singh Tuhin Kanti Mondal Sunita Seetharam Contents Disclaimer Contents Table of Figures Executive Summary Introduction Market Analysis Market characteristics and major players Market characteristics and major players Market analysis Consumer Behaviour Porter’s Five Forces Conclusion Reference Table of Figures Figure 1†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..2 Figure 2†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..2 Figure 3†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..4 Figure 4†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..4 Figure 5†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..5 Figure 6†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..5 Figure 7†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..6 Figure 8†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..6 Figure 9†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..7 Figure 10..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦.8 Figure 11..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦10 Figure 12..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦10 Executive Summary The soft drinks industry includes carbonated as well as the non-carbonated drinks. The industry leaders are Coca-Cola and Pepsi. This industry is unique in the sense that the product is bought primarily for the brand image of the company rather that the utility of the product. The purpose of a carbonated drink can well be served by a glass of water or lemonade. The companies strive to capture market share through extensive advertising and branding. The carbonated drinks were perceived as a health concern so the companies introduced non carbonated drinks like juices. The firms in this industry exercise tight control over the suppliers and compete on price to get customers. The industry is very competitive and makes it very difficult for a small player to exist. The bigger firms have an advantage due to economies of scale. Introduction Soft drink industry has been a successful growth for a long time. In recent years, the sales of basic soft drinks have been depreciated highly due to increment of health awareness, change in consumer behaviour towards other varieties of soft drinks etc. But all over the changes have been directed net positive increment in sales due affinity of consumers towards juice and bottled drinking and mineral water. The big players of original soft drinks like Coke, Pepsico etc. are acquiring or diversifying their products toward juice and mineral water industry. They are doing product extension as well (ex. Diet Pepsi, Coke Zero etc.) to remain competitive in the market. The definition of classic soft drink can be expressed as follows: Sometimes soft drink may contain alcohol but the within the limit of 0.5%. The carbonated water is made in two ways. It is either using soda siphon or by home carbonation system. The latter one is made by putting dry ice on water. In modern industry, carbondioxide is used instead of dry ice. The carbondioxide is pressured and mixed with water with high pressure. The type of soft drinks decide the addition of colour and customised flavours which distinggishes one from another. The soft drinks can be categories in the following way: Figure 3 Classification of Soft Drinks Market Analysis The market volume of soft drink industry in India in 2013 was 11,755 liters, showing a growth of 170% compared to 4369 liters in 2008. As far as predicted growth rate is concerned, market is showing around 19% growth annually. For product wise analysis, it shows that 20% annual growth rate for next year five in bottled water while the carbonated drink shows. The same figure for juice is 21%. Interestingly, the annual growth rate of carbonated drink is only 10%. This increment will come from mostly due to penetration in rural market while there is considerable decrement in sales in urban area. But if we put the percentage growth, then juice shows more than 100% growth. Market characteristics and major players The soft drink industry market can be analysed using three economic factors. These are market size, growth rate and overall profitability. As compared to hard drink, soft drink contains a share of around 48% in no-alcoholic industry. But the as discussed earlier, the market of carbonated soft drink is shrinking due to the awareness of people for their health. Figure 6 Change in consumer behaviour toward non-alcoholic drinks The above graph is an example that how the consumer’s mindset has been changed from taste to health. It is to observe that sport drinks and bottled water have seen around 40% of growth whereas packet juice along with carbonated soft drink have faced a sharp decline even upto 20%. For example, if the sales of the largest leader is considered then a tentative area-wise sales’ trend is as follows: Figure 7 year-wise change in sales of Coke in different areas From the chart it is evident the increment in sales in year 2010 and 2011 were a world-wide event. But in a growing world like Europe and North America, the sales of Coke is decreasing for last two years. In other side, Pacific and Latin America are showing positive % change of sales over previous year. This discrepancy between growing world and grown world is mostly due to difference in level of education, crave of foreign money by growing world, socio-political difference. Evidently, the soft drink companies are depending mostly on third world market for increment of sales of their original products. Market characteristics and major players The driver for most downstream operations in the soft drink industry is the syrup production. Thus, the CSD industry is largely dependent on the syrup producer. The product life cycle for soft drinks moves as follows: Figure 8 Soft Drinks Industry Supply Chain Market analysis The top three brands in the soft drink industry had a 35 percent share of the market in 2011, According to the latest report from IBIS World. This industry is fiercely competitive. Small companies must conduct soft drink market research competitor analysis to know their current positions in the marketplace. These types of data help small organizations know which strategies are best for their products. Soft drink producers or distributors are not just competing with other soft drink manufacturers. They also must consider competitors in the functional soft drink sector, which includes sports drinks and health-oriented drinks. Figure 9 Soft Drinks industry market share Despite being the world’s two weakest performing regions in 2008, Western Europe and North America continue to hold the maximum revenue for soft drinks industry in the world. Together, they account for over half the total sales of the industry. This shows one of the major strategic problems faced by soft drinks companies globally – while second and third tier markets are showing a steeper growth curve in terms of revenue, their total market share remains small relative to developed markets. Figure 10 Soft Drinks by region Critically, the industry needs to continue investments in high-yield regions of the developed nations and at the same time strengthen their foothold in the emerging market economies. This poses a huge challenge at the time of adverse macroeconomic conditions. Consumer Behaviour Global consumption of soft drinks is said to be rising by around 7% a year, much faster than the growth rate of many other industries. Consumer behaviour for soft drinks is largely volatile and there is very little brand loyalty to be found among consumers. But despite the choices given, a section of consumers tend to stick to one particular choice of CSD. The reason for this has less to do with taste, and more to do with subtle and careful marketing on the part of soft drink makers. The choice of a soda is as much about who you are as what you want to drink. Soda makers calibrate every aspect of their marketing- from their packaging, to their slogans, to the music that plays over their commercials- to create an identity around their products. Porter’s Five Forces Figure 11 Performance of Coke and Pepsi USD $ in millions The above chart shows the quarterly performance of the two biggest companies in this industry. It is evident from this chart that the revenue of Coca-Cola is much lesser than Pepsi, however the former has higher net income. The scale of the revenue generated by these companies gives a glimpse of the huge market. However a new entrant would find it very difficult to enter the market due to the high market share captured by these two companies. The large difference between the revenues and the net income shows the magnitude of the costs involved. Figure 12 Financial Analysis The increasing debt to equity ratio indicates that the biggest players are changing their funding profiles. This would be very difficult for a new firm to replicate. Conclusion From the above analysis, we found that the there was a huge change in the trend of sales of product in Soft Drink industry. We have seen that there were huge sales of traditional soft drinks earlier. But eventually the sales decreased due to rise in consciousness of people about health and increment in number of people suffering from different diseases and obesity which was partially caused by those drink. Big manufacturing companies are doing product extension in energy drink, juice etc or doing product diversification like Chips, snacks etc. The industry has strong entry barriers and the suppliers do not hold much control. The buyers however are very price sensitive and are brand loyal till other factors like taste, content etc. remain constant. References Seth, P. (02.10.2008.). slideshare. In Soft Drink Industry. Retrieved Feb 10, 2015, from http://www.slideshare.net/sethaphat/soft-drink-industry-presentation. Anonymous. (n.d.). sbtdc. In How to conduct an Industry Analysis. Retrieved Feb 10, 2015, from http://www.sbtdc.org/pdf/industry_analysis.pdf. Anonymous. (n.d.). changeabsolutions. In A Guide To Soft Drink Industry. Retrieved Feb 10, 2015, from http://changelabsolutions.org/sites/default/files/ChangeLab-Beverage_Industry_Report-FINAL_%28CLS-20120530%29_201109.pdf. Karimi, S. (n.d.). ehow. In How To Write An Industry Analysis. Retrieved Feb 10, 2015, from http://www.ehow.com/how_4811458_write-industry-analysis.html. Abraham, S. (n.d.). writing.uscb. In How To Do An Industry And Competitive Analysis. Retrieved Feb 10, 2015, from http://www.writing.ucsb.edu/faculty/holms/109EC__industry.pdf. 1 | Page Maximal versus Submaximal Oxygen Consumption | Results Maximal versus Submaximal Oxygen Consumption | Results Bree Dela Rosa Results       Table 1.   Estimated VO2 max versus the measured VO2 max of a 28-year-old male college student performing a YMCA Cycle Test. Watts Heart Rate (HR) Estimated VO2 Max Measured VO2 Max Stage 1 50 82 Stage 2 100 103 Stage 3 125 115 Stage 4 Stage 5 Stage 6 Stage 7 Stage8 Stage 9 150 200 250 300 350 400 131 142 156 167 173 180 35.7 ml/kg/min 52.1 ml/kg/min *HR = Heart Rate; VO2 = Oxygen Consumption Male participants predicted VO2 max is 35.7 ml/kg/min and the observed value is 52.1 ml/kg/min. The predicted value was statistically not significant from the observed value, 16 ml/kg/min. Questions   Was the estimated VO2max from the submaximal exercise significantly (more than 5 ml/kg/min) different from the measured at the end of the max test? What are some possible reasons for the difference? The estimated VO2 max from the submaximal test was 35.7 ml/kg/min, and the measured VO2 max was 52.1 ml/kg/min on the gold standard, and it is statistically not significant from the estimated VO2 value of 16.4 ml/kg/min. One possible reason can mean that the predicted heart rate during the test, 180 beats per minute, was not near the actual max heart rate of 192 beats per minute. Are there any assumptions that you are familiar of that you think that they have been or have not been met during the submaximal exercise test? One assumption that was not met during the submaximal is that the male college students steady state heart rate was not measured during the test at each exercise work rate after three-minute increments. Also, the difference between the actual heart rate of 192 beats per minute and 180 beats per minute is not minimal. Lastly, I was not aware if the participant took any medication, consumed high caffeine such as coffee or soda, was ill, and possibly stressed within the last week which may have altered his heart rate. Some assumptions that were met during the submaximal test were that there was a linear relationship between heart rate and work rate. The mechanical efficiency is the same for everyone because the participant was biking normally with his arms. What are the reasons that you might choose a submaximal exercise test over a maximal exercise test and vice versa? Provide at least three advantages and disadvantages. A submaximal and maximal test can be performed on either a treadmill or a cycle ergometer. A treadmill test is used to the exam for either running or walking, which requires no experience for participants. Be sure to consider your limitations as well. For example, if you recently suffered a heart attack and are obese, this may not be an option for you, and you must get cleared by your primary care provider. A cycle ergometer is one of the more common tests that individuals use that requires no specialized training at all, and the activity is not weight bearing. However, you need someone to administer the test for you. Submaximal tests will help indicate the level of oxygen consumption, the measure of aerobic fitness, and the record of your heart rate response during bouts of an exercise. As intensity increases, your heart rate will increase as well. According to ACE (American Council of Exercise), one single session of exercise can provide an excellent representation to indicate your current state of fitness without the use of expensive equipment or technology. Also, the submaximal test can track your progress over time through a consistent workout program. This inexpensive test is prescribed most commonly by clinicians to help diagnose cardiovascular disease (CAD). If you want to calculate, your maximal heart rate, use the formula 220 Age. Some disadvantages are that the small measurement can allow discrepancies in the results. A maximal test would be used to measure the direct oxygen consumption and maximum heart rate and the amount of carbon dioxide you expend during the test. Also, your heart rate and blood pressure are being monitored by a technician or by an exercise physiologist, and sometimes a physician to supervise. One disadvantage to this test that it is the high cost of each test, time-consuming, and is used correctly to measure aerobic power in athletes. Which one do you think is more applicable to a clinical population and why? I would recommend using a submaximal test if an individual or client of mine wants to focus on endurance training. I think the submaximal test would be more applicable to people who suffer from cardiovascular disease and those who are not exposed to exercise that often. It would be more appropriate for the individual to know where he or she stands on the fitness spectrum before going straight into a vigorous activity. I can use a treadmill test to increase the elevation and or a bike test to increase resistance. The speed, on the other hand, remains constant throughout the duration of the test and heart rate is continually monitored after every incremental increase. The submaximal test stops when your heart rate reaches 85 percent of your max heart rate and or you feel like you cannot continue anymore.

Frankenstein :: essays research papers

The Lasting Impressions of Frankenstein Frankenstein has had a lasting impression on audiences since its publication in 1818. This continuing popularity is for many reasons. On the simplest level, Frankenstein is a novel that shows audiences there is a way to defy death, but on a deeper level it reveals many things about human nature and emotion. This is why I feel the novel has persevered through so many years and still enjoys wide popularity. Beginning on the simplest level, Frankenstein is a novel about how to defy death. Human kind has been fascinated with this notion since the beginning of time. One only has to look at the ancient Egyptians and their belief of the afterlife, along with many other cultures and their beliefs of a life after death to see that overcoming death has fascinated people for centuries. This fascination can be looked at on several levels. First of all, death is frightening. It is something that is not understood completely by humans. Humans are scared of what they do not understand. This is portrayed in Frankenstein when the creature is shunned by society simply because he looked different from them and they did not understand him. People are scared of what they do not understand, which is why they were frightened by Victor’s creature. The desire to understand death leads to the desire to control it. Even though death is something that is out of the control of humans, human nature has the urge to be in control of everything. The novel Frankenstein fascinates people because death has been overcome, at least that is how it appears in the beginning. Even Victor himself is fascinated with death. In Volume 1 of the novel, Victor talks of his fascination with the human form and its decay after death. "I saw how the fine form of man was degraded and wasted; I beheld the corruption of death succeed to the blooming cheek of life; I saw how the worm inherited the wonders of the eye and brain" (931). Being able to create life from something that is non-living is just like cheating death. You have control over it, which is what humans want in the first place. It is for all these reasons that Frankenstein has enjoyed continuing popularity throughout the years. Immortality has long been a goal of many humans and stories of it have intrigued people for ages.

Political Parties Essay -- Politics, Clientelistic and Programmatic Ci

What influences parties’ choices between clientelistic and programmatic citizen- politician linkages? In the context of democratization, many authoritarian regimes used to deploy clientelism as the main strategy for maintaining its rules (Magaloni 2006). Even in democratic institutions, parties could systematically and continuously engage in clientelism to maintain long time ruling (Piattoni 2001, Kitschelt 2007). Those hegemonic parties, once defeated in elections, faced an important choice of where to go. In various accounts, different parties went through different lines of development, producing different outcomes. Compared to Shefter’s (1977) analysis that the choice of clientelistic/programmatic strategies is path-dependent and fixed, this paper seeks to address the changes. By investigating two cases of former hegemonic parties’ transition after electoral defeat (KMT in Taiwan and PRI in Mexico), I examined why parties made different choices, and how those different moves altered the transformation of parties. Furthermore, I offered a theoretical pattern in conclusion to differentiate different forms of transformation by two factors: resource control and ideological strength. Theoretical terms and method Two key terms in this paper need to be clarified in advance: resource control and ideological strength. By resource control, I mean particularly the financial resources parties possess and distribute for the sake of winning elections. Resources include control over central or local government budget, access to public subsidies allocation and other properties owned by parties. Levels of resource control can be measured by different offices held by the party and the party’s expenditure structure. It is generally perce... ...dence direction, with President Lee Teng-hui openly announced that Taiwan and mainland China were de facto two different states. This shift had angered many pro-unification party bases, and motivated some KMT politicians to form the New Party (NP) in 1993. NP went on becoming the third largest party, and attracted many votes from traditional KMT supporters. After 2000 election, James Soong also formed his own party, People First Party (PFP), and replaced NP as the major pro-unification party in the system. As the regime cleavage has effectively faded following the successful democratization and regime change, state-identity cleavage became the major salient issue of Taiwan elections. The ambiguous position KMT took on state-identity issues made it hard to perform well among sharply divided ideological voters, and the party was at risk of losing its own â€Å"location†.

Hpv Controversy

Whitney Sienko McInnis December 6, 2007 â€Å"HPV Vaccine Controversy† The recent news of a vaccine that could prevent a large percent of cancer deaths in the United States alone would generally be considered a reason to celebrate. However, the current attempts of many states, including the governor of Texas, Rick Perry, to pass an ordinance making it mandatory for preteen girls to have the Gardasil vaccine to protect them from some of the forms of cervical cancer caused by HPV has met a great deal of opposition. The objections to this legislation getting passed are primarily voiced by concerned parents who believe that the vaccination is too new to the market and that the long term effects are still too unknown.. This essay will discuss what genital HPV is and how it causes cancer in women, will describe the Gardasil shot and the attempts to make it a mandatory vaccine inoculation for schools in the United States and will detail both sides of the controversy surrounding it. Though the benefits of this vaccine could greatly outweigh the risks, the governor attempting to force a mandate requiring the vaccine to be given to all sixth grade girls could be considered an imposition on parents’ right to choose what is best for their children. Genital HPV is a sexually transmitted disease that is caused by the human papillomavirus (â€Å"Genital HPV Infectionâ€Å"), a group of viruses that contains more than 100 strains, 30 of which are sexually transmitted. This disease is spread by genital contact, and the carrier generally has no signs or symptoms of the infection. The only way to fully protect oneself from contracting HPV is to have no genital contact with another person. That is why it is no surprise that more than 20 million people currently have this infection and that 50 percent of sexually active persons will contract it at some point in their life. There is no cure for HPV, but it is possible for the infection to go away on its own. Though it is usually an asymptomatic infection, it occasionally causes genital warts and mild discomfort, but the greatest danger of this infection is in the ten identified strains that have been linked to cervical cancer in women. Most of the deaths caused by cervical cancer are in women who did not undergo routine pap smears to check for abnormalities. Since persons infected with HPV rarely show any signs or symptoms of an infection, it is often detected too late if at all. It is estimated by the American Cancer Society that in 2007, approximately 11,150 cases of invasive cervical cancer will be diagnosed in the United States, and, though the death rate is declining every year because of an increase in pap smear testing, cervical cancer will still kill about 3,670 women this year (â€Å"What is cervical cancer? †). Development of a vaccine to protect against HPV began in 1993, and the trials for the Gardasil vaccine itself began in 1997. After only nine years of testing, Merck submitted an application to the FDA for fast-track approval (CQ Researcher 419). It took only four clinical trials before the FDA approved Gardasil (Mendenhall), and the drug was approved by the FDA for only eight months before it was first mandated. Gardasil is used to prevent HPV and the cervical cancers that are caused by certain strains of the virus, such as types 16 and 18 which are responsible for about 70 percent of all cervical cancers diagnosed in the United States (McClain). It also protects against two of the strains that are known to cause genital warts. Gardasil was licensed in June 2006, and within a month states such as Michigan were already proposing to mandate the vaccine for girls as young as eleven. In February 2007, Texas governor Rick Perry ordered the vaccine for sixth-grade girls (â€Å"Texas Plans for Mandatory HPV Vaccine Fuel Controversy† ), only to have more than two-thirds of the Texas House of Representatives vote to rescind the executive order (Lang). In response to the twenty two states that were proposing to mandate this vaccine, Representative Paul Gingrey from Georgia reintroduced the Parental Right to Decide Protection Act (CQ Researcher 419). There are many reasons that this vaccine could be beneficial, not only to our society, but to many of the underdeveloped nations of the world in which HPV and cervical cancer are still considered to be an epidemic (MacDonald). It could save the young women who get the vaccine from the future trouble of ealing with a highly invasive cancer, as well as protect them from the embarrassment that comes with contracting a venereal disease. However, the controversy of this topic is not in whether the vaccine is a benefit to women’s health, which many, including the FDA and the Centers for Disease Control, believe that it is; but in the debate over whether it is the parents’ right, not the states’, to choose what is best for their child. The question of mandatory vaccination raises medical, moral and legal issues that are not easily reconcilable (Lovinger). Many parents are opposed to the mandating of this vaccine for three reasons. First, HPV is not spread by casual contact, as are the other diseases that children are vaccinated against for the safety of the classrooms. Second, the vaccine has only been approved for a short while, thus not all of the side effects and long term effects are known. Last, parents are afraid that by getting their child vaccinated against a sexually transmitted disease they will be encouraging promiscuity. Gardasil would become the first vaccine mandated for school-aged children that targets a microbe spread primarily through sex. (Wallis) Many have questioned whether an STD vaccine should be required for school attendance, since genital HPV is sexually transmitted as opposed to being spread by casual contact. Whooping cough, polio, Hepatitis and measles are just a few of the vaccines that children must already have in order to attend many public schools, and all of these infections are easily spread either by being in contact or close proximity of someone who is infected (CQ Researcher 415). These infections are all rapidly spread and have the possibility of becoming an epidemic at a school, which is the reason that it is necessary for children to have them. You cannot get genital HPV by shaking hands or sitting next to another child in class, so there is insufficient reason for the vaccine to be mandatory for school attendance (CQ Researcher 416). If parents’ would like to willingly give their daughter the shot, then it is a family choice. Also, there is still much uncertainty about the inoculation’s long-term safety and the possibility of dangerous side effects. While the most common complaint by girls that have received the shot is pain at the site of injection, a national watchdog group using the Freedom of Information Act has uncovered more than 1,600 reports to the FDA of â€Å"adverse events† linked to Gardasil, with 371 of those events being ranked as â€Å"serious†. These â€Å"effects† included three deaths from blood clots and heart problems, which Merck was quick to explain away by blaming birth control pills and pre-existing conditions. Other reactions included paralysis, seizures and fainting (McClain). There has also been some debate on the means in which the trials to test the drug were conducted. The clinical studies done only included 1,200 girls under the age of 16. Barbara Loe Fisher, co-founder and president of the National Vaccine Information Center is concerned about these studies as well and she stated, â€Å"That is just not enough information. What is the scientific evidence that it is safe and effective to use in the age group for which it is recommended? If you look at it on balance, it has not been proven. † Diane Harper, director of the Gynecological Cancer Prevention Researcher Group at Dartmouth Medical School called the inoculations â€Å"a great big public health experiment. Many parents are upset at the thought of their children becoming the â€Å"guinea pigs† for this vaccine and are concerned about the many stories that they have heard or read in the news about the possible long-term effects and the side effects that may not be mentioned on the pamphlets at the doctor’s offices (Gulli, George and Intini). Finally, many parents are con cerned that they will be sending the wrong message to their children by giving them a shot to protect against an STD. Some people have raised the issue that we could be sending teenagers the message that we expect them to be sexually active. A study done by the University of North Carolina showed that one in ten parents was concerned that the vaccination would encourage their children to have more sex (â€Å"Will Teenage Girls Have More Sex? †). Though the abstinence based teaching of sexual education in our country falls many times on the deaf ears of the hormone-run youth of society, forcing every student, even those who may not be at risk, to have the Gardasil shot is somewhat extreme. Overall, this is a decision that needs to be made in the home, not in the courtroom. In conclusion, the controversy surrounding this topic is more a battle of family right to choose verses the state government’s level of involvement in the health of our children. Once the vaccine’s long term effects have been more studied and the vaccine has earned a more respected reputation, I believe that people will grow to accept that it is simply another way to protect those that we love from a devastating disease. However, it should be the decision of the parents in cooperation with their child’s physician of when and how to protect our children from such obstacles in life. Though the Gardasil vaccine is a victory in protecting the lives and bodies of women all around the world, forcing nine year old girls to have the Gardasil shot as an obligation to school attendance is overstepping the boundaries between a family’s choice and the will of an unacceptably paternalistic government. Word Count: 1678 Sienko

Religious and Ethnic Groups Essay

The religious group is chose was Jehovah’s Witnesses. I did some online research and also asked my children’s Foster Mother, Regina Metzger the questions. I wanted to see what the differences of what I found online and what she said the beliefs were. So this is a mixture of what I got from my online sources and what she said. Jehovah’s Witnesses differ from other religious groups because they believe that their entire bible is the inspired word of god, and instead of adhering to a creed based on human tradition, they hold to their bible as the standard for all their beliefs. Based on their bible, they believe that Jesus Christ is son of god, the first of god’s creations, that he had a pre-human existence and that his life was transformed from heaven to the womb of a virgin. They believe that god’s kingdom is the only hope for mankind. They are many different nationalities. They have no prejudices against any race or color. Their worship is through prayer, meetings and telling others about their bible. They believe that their bible is the inspired word of God, and instead of adhering to a creed based on human tradition, they hold their bible as the standard. The experience of the Jehovah’s Witnesses that other religious groups do not share is that they are viewed with moral standards that coincide with their bible. They are law abiding citizens that respect authority. They show, what they believe is, genuine Christian love to their neighbors. For example, let’s say there are two girls. One of which is a Jehovah Witness and one that is not. They both were asked to spit on the American Flag. In this situation, the Jehovah’s Witness won’t and the other would. One might ask â€Å"Why don’t you spit on the flag even though you don’t solute it? † The answer from the Johana’s Witness would be simply, â€Å"I don’t pledge my allegiance to the flag, but I wouldn’t disrespect it either. † They are neutral. Jehovah’s Witnesses contribute to the American Culture because they feel they are the advocates of their God’s kingdom. They are not of the political, economic, or social system of any nation of the old world. They did have their modern day start in the United States. They do pay taxes, which means they work regular jobs just like any other person. Jehovah’s Witnesses do not interfere with what others do about sharing in patriotic ceremonies. Like, sharing in the armed forces and joining a political party or even voting. They worship their god only. They believe that if Christians under one nation go to war against another nation they would be fighting against fellow believers. They believe that fighting against the same people who prayed for help to the same god is wrong. That is why they won’t go to war and will serve time in jail or prison to avoid killing their Christian brothers and sisters. However they are not afraid to die for their faith. If they are threatened with death or to renounce their faith, they will die for what they believe in. I know that before my children went into foster care I had limited information on what Jehovah’s Witnesses were all about. I was under the impression that they only went house to house on Saturdays knocking on doors. I thought they were annoying. Feeling like everywhere I went I was approached by one saying that they are the only true word of God, when I thought my god was. I learned quickly that everyone has a different idea of what their God was. Jehovah’s witnesses have been known to not celebrate holidays like birthdays, Christmas, or thanksgiving. I would use their religion as a type of threat toward my children saying â€Å"If you don’t knock it off we will become Jehovah’s Witness and then you won’t get presents during birthdays or holidays. † Since, my children are in a home with this as the main religion and belief system, I feel like I should apologize to them because I must have sounded like a bigot. I think that the discrimination and stereotyping that Jehovah’s Witnesses experience comes from a lack of understanding by anyone of a different belief. I think that what I have learned about this religious group did help me understand it. It helped me to realize that Jehovah’s Witnesses, like any other religion, just want to show everyone that what they believe is not bad. They want to show what their religion means. They want the same as others do, the belief that you can be saved by a god. The racial/ethnic group that I chose is the Pacific Islanders. I chose this group because I don’t know nothing about it. I think getting information on this group will be extremely interesting. Pacific Islanders are from many different places. American Samoa, Cook Islands, Fiji, French Polynesia, Guam, Hawaii, Kiribati, Marshall Islands, Micronesia, Nauru, New Caledonia, Niue, Norfolk Island, Mariana Islands, Palau, Solomon Islands, Tonga, Tuvalu, Vanuatu, Wallis and Futuna, and the Independent State of Western Samoa. (http://www. pica-org. org/websurf/websurf. html). In 2011 there were approximately 1,371,564 Native Hawaiians/Pacific Islanders who live within the United States. They significantly reside in California, Washington, Utah, Texas, New York, Texas, and Florida. They make up about . 4% of the U. S. Population (http://minorityhealth. hhs. gov/templates/browse. aspx? lvl=2&lvlID=71) On May 29, 2013 President Obama spoke about AAPI (Asian-American and Pacific Islander) Heritage Month. (http://www. whitehouse. gov/administration/eop/aapi/blog) I thought that was very interesting. He talked about his Pacific Islander ethnic background. He said: â€Å"We value these voices because from the very beginning, ours has been a nation of immigrants; a nation challenged and shaped and push ever forward by diverse perspectives and fresh thinking. And in order to keep our edge and stay ahead in the global race, we need to figure out a way to fix our broken immigration system-to welcome that infusion of newness, while still maintaining the enduring strength of our laws. And the service and the leadership of Asian Americans and Pacific Islanders have proved that point in time and again. † Listening to him give a speech about the greatness of Pacific Islanders made me appreciate that ethnic group even more. Pacific Islanders speak over 100 different languages and come from more than 56 ethnic groups. (http://www. cdc. gov/features/aapiheritagemonth/). They are parts of many different religions. Like the Church of Jesus Christ of Latter-day Saints. Growing up in my church there were many Pacific Islanders members of our church. I can remember many of them having big families with many children. The Pacific Islanders do many things to contribute to American Culture. They contribute by working jobs. 7. 4 million Asian Americans and Pacific Islanders are employed in the United States. They make up 5. 3% of the total workforce in the United States. About 300,000 workers are Pacific Islanders. (http://www. cepr. net/index. php/publications/reports/diversity-and-change July 2011, Hye Jin Rho, John Schmitt, Nicole Woo, Lucia Lin and Kent Wong) Like many other cultures, they bring their delicious foods. They have a multitude of food from different countries. They bring that all to the table here in the United States. Although some of them have changed their diets to a more of an American way of eating, some still eat the foods of their lands. Throughout history, there has been many instances of racism and sexism toward Pacific Islanders in the United States Pacific Islanders continue to face oppression, racism, and discrimination in the United States. Since Pacific Islanders have a higher rate of diabetes they were charged higher rates for health insurance. The Affordable Care Act Will be a very good change for Pacific Islanders. They are known to suffer from higher rates of all types of circular diseases like, stroke, hypertension, and coronary heart disease. They also have the highest rates of obesity. The Affordable Care Act will change it so that it will be easier to get health care for them. Some states have had an English-only type of initiative. They seem to be for people who only speak English. I had no idea they were even allowed by law. It seems as though that people find ways to discriminate even with the laws that have been put in place. Just because some people cannot speak any other language, besides English. For them everything needs to be in English and no other language. About a century before, European-Americans did not allow people who didn’t speak English to learn English because they were afraid that they would become a minority. They were afraid of being â€Å"out-smarted† by others. They didn’t want to have to compete for fear of losing. I don’t believe this is fair. That is why I am glad there are some many laws coming into effect as well as more to come to make this country an even better place. (http://aspe. hhs. gov/health/reports/2012/ACA&AsianAmericans&PacificIslanders/rb. shtml) Most European Americans have discriminated against Pacific Islanders because they didn’t know English. The European Americans were afraid that if the Pacific Islanders learned English they would exceed them in many ways. They would become the minority. Many of the European Americans were believed to be threatened by this. I think I now have a better understanding of what it is like to be a Pacific Islander. The discrimination they have faced has seemed to make them a stronger people. I am happy to have them as part of my country. In conclusion, both Jehovah’s Witnesses and The Pacific Islander, people have experienced a discrimination that seems to have happened because of people who do not understand what they go through daily. They both seem to succeed in their lives because of the discrimination they have experienced. The Jehovah’s Witnesses hold up to their beliefs like the Pacific Islanders stand strong with their ethnic background. They are different because one is a religion and one is an ethnic group. An ethnic group is a group of people who have the same customs or origin. A religion is a belief in a god or a group of gods. I think that both the Pacific Islanders and the Jehovah’s Witnesses get discriminated against because of a lack of understanding.