Monday, September 30, 2019

Reducing Intergroup Conflict

In life we have all been in the cliques or â€Å"in-groups† or in other groups that were not so popular than those that were in the groups that rule the school or the office. There are groups in the workplace as well I know that it sounds very childish, and we have all deemed it middle and high school behavior at its finest. There is a belief that those that indulge in this particular behavior either didn’t belong to one of these social groups and grew from an â€Å"ugly duckling into that beautiful swam do there best to re-live those â€Å"glory days† that they did not have a as teens.These groups teach youth prejudice and discrimination of others as well as intolerance these negative influences spread like wild fire. Most of all these intergroups teach youth and others on the outside to stereotype those that are in the group and around those in the groups without those that are doing the stereotyping to know that personal on a personal level. I have personally been stereotyped because people that I have hung around because of how they others in the group carried themselves outside of school.Even though they were my friends in school we didn’t hang out that much after school yet I was called names and talked about until those that were slinging the mud got to know on an individual level. I understand that people do these things so that they can fit into the group also for peer pressure as well so that they can look cool and hip to others in the group, and then there’s a deeper level of ehy that they are starting or in these types of groups. The simple reason is that they just want to fit in and be wanted by someone.Then there are your gangs some of those that join for the acceptance of others join because their families members joined just because it looks cool. There are some that join for protection they don’t believe in what the gang stands for the just want to be apart so that they won’t get picked on like others around them. These groups are growing bigger and bigger some of them are having greater negative impact on our youth today. What we have to find out are more ways to reduce the negative affects on our children and their schools.The South-Western college Nelson-Quick glossary defines an intergroup conflict is between two groups or organizations. (Nelson-Quick glossary,2000) Knowing what intergroup conflict is we can look at youth in detention center some of these kids are already in gangs when they come into the center. In the center they all have one thing in common is that they all have some type of hostility, discrimination, prejudice, stereotyping towards others in the center.These juveniles have these things in common so that branch out from a bigger group into smaller groups some of these youth are already gang members so if they are in the same gangs they group in together. Since they are in the same place as those rival gangs conflicts start to arise between the groups , and there are those that are not apart of any gangs just civilians casualties. Some of them join in the gangs in order to keep from being hurt or just the fear of the gangs in such close quarters.There are some things that bring about these conflicts in the groups which are prejudice, stereotyping, and discriminations. Prejudice is the unfair feeling or dislike for a person or group because of sex, religion, or race. Stereotyping is to believe that all people or things have a particular characteristic are the same. Discrimination is the practice of treating people of different group from other groups because of their differences.(Merriam-Webster 2013)When you have these behaviors all in the same place there at first is tention which if there is no one there to form solution of how to stop the tension from going in to from blown hostility people can be hurt. These negative emotions and behavior only feed the tension and violence that is around the center. Lets look at the key confl icts that bring on the violence stereotyping for starters when they other gangs see their counterparts and what they have been taught and told about the other groups.For an example, when certain gangs sees rivals they the make assumption about how that person or group live, interact, or speak. With discrimination can be seen as the top concept of why the conflicts arise around us the gang can see someone of the a different gang and treat them different from those of their gang. For example, If one of the member same gang is working in the lunch line and give a little more food to his â€Å"brother† than the guy from the other gang he actually gives him less and spits in his food as insult to injury.This can start and conflict or turn on that is already begun into something much more where others get hurt because of what happened in the lunch line. With prejudice when dealing with gangs they are taught that the gang is family that you have to have total trust and belief in the gang from the day you join until the death. Some of those that are in the gangs that are what we will call legacies they have been taught from childhood to not like those from a different â€Å"hood. † They are taught to not lie them because of where the stay, how they dress, look, and what colors they represent as a group.So in these close quarters there is a need to reduce those intergroup conflict so it can spill out from the detention centers into the neighborhoods. On way the Hewstones article talks about is direct approaches such as interventions are used with motivational processes Monteith (1993) can up with â€Å"prejudice and compunction† this take low-prejudice individuals and bring them to awareness using â€Å"is-ought. † This process brings out the discrepancies of the individuals personal values and how they act towards others of different characteristics.Using this process is to activate the self-guilt that the individual has which the mechanism takes hold and reduces the bias of others. Indirect approaches Leippe & Eisenstadt (1994) they use a different way they indirectly reduced bias by inducing the non prejudiced behavior in those that showed less bias in their attitudes which were in line with their behavior. Empathy also showed a very promising result with individuals with the cognitive and emotional aspects which showed desired results in generalized positive feelings towards person and groups.Decategorization can work because it takes two mutual and reciprocal cognitive processes differentiation there distinction made in member of the out group then its personalization which those in the out group are seen for their uniqueness which is related to self. This method takes one from the in group after they have been individuated and introduce them into a the out group which in doing this remove the favoritism bias away from the group. Recategorization which takes those that are not in the popular group and bring one th at is in the popular group in to the out group.This alters and tips the scale so that the bias that was there over time is chipped away as well as broken down walls that were once there. To help these youth we need programs that going to breakdown the bias that have been taught and learn for some of them from childhood for others a little bit older. It is best that we take away from the glamour of being gangs teach them to love themselves as well as others and embrace differences in others around them.  (Hewstones, Rubin,Wilis, 2002)We need programs such as teamwork program such as; grow with the Earth grow in your life we have them to start a garden where everyone work together, Wrap session which talk about things that are bothering everyone this is where everything is put out there on the table to cut some tension in the groups, Mentor program for younger kids that are heading down the same path to show them how they can help those that are coming up give them a chance for a be tter life. Mortality this is a way that can have those gang members to see what happens when the glamorous side of gang life fades.

Sunday, September 29, 2019

Reflections of the Communist Manifesto and the Social Movement Essay

For many, these ideals include national and social institutions, which make up the essence of their government allowing its citizens to identify with the status quo and maintain balance in their society. The question is not which institutions should be valued for most would agree that a proper balance of these make up any government; the main question lies in which institutions a society should value in order to achieve their goal, thus separating the school of thought pertaining to conservative and liberal thinkers. The simple and straightforward institution of a hierarchy comes into play when discussing the ideas of such thinkers. Maintaining a proper government is a delicate and complicated skill only acquired by the educated, rational men set out to implement it. Said skills â€Å"require a deep knowledge of human nature†¦ and of the things which facilitate or obstruct the various ends which are to be pursued by the mechanism of civil institutions† and is the civic duty of only certain members of society. If the government belonged to the State and was the sole property belonging to every individual within that State, there would never be a balance, for not every man is entitled nor has the necessary knowledge to carry out the needs of the State. In other words, not every man in society may acquire these skills in the same way considering some men will be naturally better and faster than others. Specializations do and must exist in society, some belonging to politicians and persons of State, others to farmers and shopkeepers, and others to scholars and true professionals. It is irrational to assume that one would resort to a professor of metaphysics with regards to food or medicine as opposed to a farmer or a physician1. Karl Marx rightfully entertained the idea, however, that the bourgeoisie eliminated industries and institutions (and will continue to do so), laid out by history hundreds of years before, and in doing so created an unstable and fragile ground for the birth of new institutions which would inevitably meet their doom under the control of the ever changing bourgeoisie revolution. In this respect, we should commend Marx, for his insight in the matter justifies the idea that the bourgeoisie revolution was performed rashly and ignorantly with complete disregard for the citizens (other than those pertaining to their own group) that would be affected. All the â€Å"fixed, fast-frozen relations, with their train of ancient and venerable prejudices and opinions are swept away, all new-formed ones become antiquated before they can ossify† and therefore will never maintain what is necessary to carry out a proper, balanced government. These barbaric groups of individuals only take into account their personal gain; they always seek and will seek the best way to take advantage of their political power. We must acknowledge that, as opposed to the godless society that socialism proposes under what seems like an imaginative state of mind, the bourgeoisie still maintain the stratification system that any society would be lost without. However, this system means very little without the hard-earned and well established institutions which lasted centuries, pleased millions and most importantly survived the test of time when even the greatest of men could not. With said institutions displaced, there are none to replace them for â€Å"no simple disposition or direction of power can be suitable either to man’s nature, or to the quality of his affairs† which makes the bourgeoisie unprepared and simply unfit to compose a brand new government to fill the hole left in current society. Marx justly shames the bourgeois State for not only eradicating long standing institutions. And I venture further in shaming them, for â€Å"our institutions can never be embodied†¦ so as to create in us love, veneration, admiration, or attachment†¦. [And] that sort of reason which banishes the ffections is incapable of filling their place†3. To think that a group of selfish, barbaric, rash individuals can enhance a government that was built on devotion and respect is a false assumption of all that is reasonable. Granted, Karl Marx would do away with all forms of stratification, but he still recognizes one of the greatest faults in th e current regime: the bourgeoisie â€Å"has reduced the family relation to a mere money relation†. It has converted our most sacred institution into a power- and production-gaining scheme where arrogance is encouraged and love for our country blatantly dejected. Marx firmly believed that the entirety of the working class was to unite and create a communal system in which every man is entitled the fruits of other men’s labor and vice-versa. This view includes the idea that all property is communal and that man has no country, meaning all major aspects of current economy should belong to the State. Hard working men fulfill their duty for all of society to benefit and no one particular man would be deemed to work better, faster, or for a higher wage than another man, in any form (through wages, property or social status). Simple measures must be implemented in order to win the battle of democracy which include, among others, the removal of all private property and the appropriation of all rents of land to the State, the â€Å"abolition of all rights of inheritance† and the centralization of the State, where all assets pertaining to individuals are to turnover to the government. Thus, property is the least of concerns for the citizen, allowing him to concentrate on providing for the State and continuing the honorable day’s work with shoulders free of the burden of property. Once this is achieved, the opportunity for one class to gain influence or to oppress another, is abolished and with it the concept of political power and class distinction. Such is the view of the communist thinker: a delusional and imagined society where all that is needed for its success is the simple division of all property and the encouragement of camaraderie between all working men. But a decent, well educated thinker would easily disprove this idiotic belief. Property is one of the best traditional institutions. It allows for diversity in classes where by nature, no one can or should be equal. One cannot deny that a man’s natural rights â€Å"exist in total independence† of government and therefore there is no need for its interference in the most sacred of rights: private property. This distinction, granted from birth is, in the views of a sane mind, â€Å"neither unnatural, nor unjust, nor impolitic†7. In simpler words, the right to private property provides, for the stabilization of the State as a whole, security for those entitled to family wealth. The family, one of the strongest and most important traditional institutions in present-day society, depends on â€Å"the power of perpetuating property [for it is]†¦ one of the most valuable and interesting circumstances belonging to it, and that which tends the most to the perpetuation of society itself†7. Without the appropriation of property to the rightful group, the institution composed of family and its values is dissolved. Any paradigm advocating the abolition of property and the removal of family values cannot act as the basis for a successful government. There must be a deprivation of the power to subdue the labor of others through the unequal distribution of products, they say, but â€Å"let [the] large proprietors be†¦the ballast in the vessel of the commonwealth† to allow for balance in society so men can understand the value of their work and the importance of their family. Revolutionaries of any breed, the bourgeois or the socialists, must learn that stomping their feet in protest will merely cause them pain against the cold, stone ground. That is to say, only a well educated, pious, well mannered people should and must control a government to guide and protect the ignorant minds of its subjects for â€Å"even in the mass and body as well as in the individuals, the inclinations of men should frequently be thwarted, their will controlled, and their passions brought into subjection†9. We simply cannot allow a group of uneducated, irrational men to control a government meant for an elite, highly educated and well mannered society. For this very reason, not only is the bourgeoisie unfit to rule society but also the socialist party must be prevented from assuming any sort of political influence on the State. The current state of affairs is an utter disgrace where inferior, mechanical and unlearned men have the fate their peers in their hands. If Marx’s socialists were to have their way, society will meet its doom much faster and under more shame than if any other form of barbaric, rashly driven group were in its place. The pride and essence of any government or institution relies on a well established, patient and fitting group of individuals for â€Å"it is [this] substance and mass of the body which constitutes its character, and must finally determine its direction†10. Marx’s socialists are merely workers, petty wage-laborers that rely on a week’s work for a day’s subsistence; the very same people that cloud the streets in filth, spread disease and would barely be able to make out the headline of a newspaper. To even slightly entertain the idea that such a group is equal or shares the same sensibilities and needs that accompany a respectable and cultured man throughout his day, is preposterous. And to venture further into saying that the work of every man, regardless of merit or education or natural social status, shall be uniformly divided amongst every participant and no one man shall acquire more or less than the man next to him, is an even more appalling idea than the latter. To substitute an ignorant bourgeois regime, â€Å"we shall have an association, in which the free development of each is the condition for free development of all† and where the stratification of class shall be abolished. Is this really the rational conclusion men have come to? Have we no faith or hope for the progress and rightful place of the well respected man in society? That in order for our world to succeed, we must work for the benefit of godless men who have no filial or patriotic attachment to any substance of value and who regard proper morals as a form of subjection? This so called proletariat class of unskilled or semiskilled workers will shortly meet its demise for even throughout the leadership of the great royal family, one could easily identify the greed and avarice in the eyes of the lower class and surely a concentrated group of these people with a shameless lack of education and culture will stray into the hands of said petty feelings once more if only given the opportunity. We cannot entrust and put forth our most sacred ideals and morals in the hands of those who know not what they are or what to do with them. Simply put, â€Å"by having a right to every thing, they [will] want every thing† and thus we can expect they will take from those who respectfully and naturally obtained their fortune, both material and otherwise. The irrational concept of socialism and the so called solution to the bourgeois problem is clearly and undoubtedly the offspring of uneducated and cold hearted thought. We cannot expect for such decisions to comply with the proper and just ideas behind a successful government and we certainly cannot accept those who wish to implement it under the pretence that we are all equal and should strive for a communal society. Class stratification maintains the balance and social order of the strongest of governments and institutions and should never be compromised to fulfill the greedy wants and arrogant needs of the uneducated, unfit and socially incompetent lower class. We must keep in mind that these people have no regard for our values, morals, property, attachments, or ideals. They want to take our land and our possessions, in the process destroying the essence of each of our families and the great institutions which they represent, and divide it equally amongst those of lower rank in order to claim, dominate and revoke the traditions which so peacefully maintained social order throughout history. These godless, soulless beings merely want to abolish all that our ancestors spent centuries to build and replace it with the irrational concept of socialism which will inevitably collapse and leave no trace or strand of hope for those of us remaining faithful to the suitable and just form of social standards. Burke would agree that the bourgeoisie destroys long standing institutions. â€Å"All fixed, fast-frozen relations, with their train of ancient and venerable prejudices and opinions are swept away, all new-formed ones become antiquated before they can ossify† (manifesto pg 6) And yet disagree with Marx’s theory on how to solve this The question is what kind of institutions we ought to value, and it is in this field that conservative thinkers stake out positions that separate them from liberals and libertarians alike.

Saturday, September 28, 2019

Illegal music downloading at the University of Maryland Essay

To the University of Maryland, the reported contained herein should serve as an effective investigation into the patterns of illegal downloading of music on the campus. As this is a serious legal issue for which the recorded music industry has levied considerable pressure over universities, it is clear that there is a necessity to adopt a strategy which promotes legal downloading. Currently, the University’s strategy problematically mirrors that of much of the music industry itself. Such is to say that it remains convolutedly uncertain as to how best to diminish the appeal of free or illegal downloading which has been so dominant in the campus culture of the last decade. Contained herein is a strategy which is ironically novel in its approach, insofar as it projects its interest in the student which is at the core of this issue. Such is to say that for far too long, industry and universities have consulted one another and legal scholars in order to determine what actions might be taken against said student. Indeed, a perusal of the University of Maryland’s Play Fair website, which is intended to serve as an educational forum on the subject of illegal downloading and which is subject to greater consideration further along in this study, is demonstrative of the combative stance that has been so counter-constructive. Therefore, the research examination here is centered on the survey-collected input of university students, whom are at direct issue and who are most directly impacted by the issue at hand. By considering the insights of University of Maryland students on the issues of illegal downloading, pay-service downloading and the declining conditions in the music industry at large, the research will be intended to propose some direct and actionable recommendations which should lend to a long-term resolution of this situation for the University. Inherently, this discussion and the research yielded will demonstrate a core set of philosophical and economic issues requisite and illuminating to the discussion that are nonetheless fairly complex and, therefore, not easily addressed in a broader social, political and educational scheme, regardless of the recommendations approached here..

Friday, September 27, 2019

BUSINESS LAW PRESENTATION Essay Example | Topics and Well Written Essays - 1000 words

BUSINESS LAW PRESENTATION - Essay Example Any debts of the company thus are not the responsibility of the shareholders save to the extent of the value of their investments in the company. The case of Solomon Vs Solomon ([1897] AC 22) laid strong foundation for this principal and has been cited as a landmark case in times of debate and confusion by the courts all over the world. The judgment also recognised that the principle was to be of general nature assuming that there was "no fraud and no agency and if the company was a real one and not a fiction or a myth." Hence one can say that the courts would disregard corporate form in case it was used: Over the years the corporate veil has been pierced in the circumstances when the courts have gone beyond the artificial legal status of a corporate to fix responsibility on human interface this is commonly known as piecing (lifting) the corporate veil. Based on the decided cases the circumstances under which the courts have 'lifted the veil of incorporation' can be broadly categorised as follows: 1. 1. Where a relationship of agency is found to exist - In the case of Smith, Stone and Knight v Birmingham Corporation [1939] All ER 116 the plaintiff company successfully received the compensation for the land on which its subsidiary was located, acquired by the defendant by proving that the subsidiary had acted as its agent at all the times and it should not be treated as a separate legal entity from it. The court looked for six affirmative answers to the questions for deciding the case which were; a) treatment of the profits that of the parent b) managers of the subsidiary appointed by the parent c) was the parent the "head and brains" of the trading venture d) did the parent govern the venture e) the skill and control of parent enabled the profit of the subsidiary f) was the parent de facto constant controller of the subsidiary In the case of Munton Bros Limited v Secretary of State [1983] NI 369 the judge opined that while courts are loath to treat a company as an agent of individual shareholders, they are not that reluctant to treat a subsidiary of a parent as its agent as in such a case the concept of incorporation is not violated. 2. Where the company is being used as a mechanism to avoid legal obligations - Here the decisions as based on whether the legal obligations are present or future. In case present legal obligations are being avoided, the courts have disregarded the corporate identity as in the cases of Cummings v Stewart [1911] 1 IR 236 and Mastertrade (Exports) Limited v Phelan 4 December 2001, Unreported, High Court (Murphy J) the legal obligations were sought to be avoided behind the cloak of corporate structure which as pierced by the courts. In the case of Adams v Cape Industries [1990] Ch 433, the courts refused to disregard the corporate identity as it was an inherent right within the corporate law to use the corporate structure such that the future legal liabilities fall on another company

Thursday, September 26, 2019

The Five Pillars of Essay Example | Topics and Well Written Essays - 500 words

The Five Pillars of - Essay Example ncerely reciting the Muslim profession of faith, Salat: performing ritual prayers in the proper way five times each day, Zakat: paying an alms (or charity) tax to benefit the poor and the needy, Sawm: fasting during the month of Ramadan, Hajj: pilgrimage to Mecca†. (bbc.co.uk, 2009) The first pillar, Shahadah requires that Muslims recite â€Å"There is no God but Allah, and Muhammad is his messenger† (bbc.co.uk, 2009). This is an important requirement, a breach of which might amount to blasphemy and even apostasy. This rule ensures that an individual member of the faith completely and unconditionally submits himself to Allah and his messenger Prophet Muhammad. The Salat, the second pillar of Islam is a way to discipline the mind and body by offering prayers five times a day. The ideal times to perform these prayers are dawn, midday, late afternoon, after sunset and before midnight. This habit is inculcated into children as young as seven years of age, so that they will continue it in their adult lives. Since Islam was founded in the Middle-East, which is close to the equator, the Salat helped organize a day into different parts. There is evidence to suggest that the Salat has been practiced by Muslims since the time of Prophet Mohammad in 7th Century A.D. (Fareed, 2008, p.60) The third pillar, called the Zakat serves a social and economic function in that it ensures that the meek and the poor get their basic needs fulfilled. Zakat serves a function, which in modern nation-states would be termed a social welfare mechanism. What is remarkable about this observance is that it offers a practical solution to the problem of poverty among Islamic communities. The fourth pillar is the Sawm, which stands for fasting. The most devout expression of this pillar of Islam is during the month of Ramadan. During this month, Muslims do not take food or drink of any kind during day time. They also abstain from smoking and sexual intercourse. While all Muslims aspire

Topic will be on a compiler from a list of programming languages Essay

Topic will be on a compiler from a list of programming languages - Essay Example This first Fortran compiler was known as an optimizing compiler, producing assembly code that was similar to hand-coded assembly language programs, but accomplishing the same tasks in less programming statements by a factor of 20. This fact led to the acceptance of the new system of creating code automatically. A Fortran compiler is a program that takes a Fortran program (the source code) and translates it into a lower-level language such as assembly language (the object code), which the computer can execute. This process usually takes three different steps, called passes. They include: lexical analysis, syntax analysis, and code generation, resulting in the binary code of 1‘s and 0‘s that a machine can execute. Currently, other common compiler operations include: preprocessing; parsing; semantic analysis; and code optimization. Which of these operations does a Fortran compiler utilize? The first Fortran compiler was created to work on the IBM 704. The compiler was called a "translator or executive routine". This first Fortran compiler was very simple, since it only had to handle the first, simple version of Fortran. The first Fortran language consisted of only 33 types of possible statements; these included: arithmetic statements and mathematical function statements; input and output statements such as READ and PRINT; the DIMENSION statement for creating matrices; the IF conditional statement; and control statements such as the GO TO and the DO loop statement. The first Fortran compiler (or translator, as then called) consisted of six parts or sections. The first section read in and classified statements, compiling any arithmetic statements. Input-output statements are partially compiled at this stage. Any compiled statements were stored in the COMPAIL file. Any remaining information is stored in tables. The second section compiled indexing statements, such as from the DO statement; these compilations were stored in the COMPDO file. The third

Wednesday, September 25, 2019

Analyzing the Efficiency and Competiveness of Operational Structures & Essay

Analyzing the Efficiency and Competiveness of Operational Structures & Information System in Argos - Essay Example The paper tells that Argos is one of the largest brands that Home Retail Group boasts of. Argos is a unique multi-channel retailer that has made a special place with the consumers because of their varied choice, strong values and convenience. Apart from having over 700 stores across the UK and the Republic of Ireland, they also sell products online, over the telephone, via a tele-partner – Vodafone, a special mobile website and so on. With their 33,000 employees, they are one of the biggest organizations and consumers seem to love them. Their website was the most visited high-street website in UK in 2008. What probably separates Argos from competitors is the commitment they show in their work. They indulge in what they call ‘Responsible Retailing’, better known as Corporate Responsibility to the layman. By taking various measures, they do much more for the economy and the environment than many other organizations in their category. They play a great role in preser ving the environment by dealing with issues such as waste management and energy consumption. They take steps to ensure that the consumer also is being environmentally-friendly. To do this, they ensure that they provide the consumer with information about their sources of timber, and so on. They also play a very important role in supporting the ecology, by giving back to the community that they are a part of. They believe in recycling and ensure that it is a strictly-followed policy in all of their stores. Another important thing that they have done is: taken measures to ensure that people with disabilities can have an easy shopping experience in their stores. (argos.co.uk) From all this we can see how much Argos is a part of the community. They are not only taking from the community, but are doing the best they can to ensure that whatever they take, they return more to the community. By being supportive of the ecology, they are also showing that they are not a corporation that just cares about profit, they care about the planet and the people on it! Operations Management Operations Management is a function that basically is responsible for managing the operating core of an organization. This includes various activities such as ‘creation, production, distribution and delivery of the organization’s goods and services’ (iiml.ac.in).  This means that Operations Management revolves around all the activities that are involved in the daily functioning of an organization. Let us take a retail chain for instance. Here, Operations Management would revolve around the designing, production, distribution and delivery of the products to the different stores, or even directly to the consumers if need be. Operations Management is very essential for any organization, as it gives direction and a structured plan to follow. Without it, we’d probably be lost. (mitsloan.mit.edu). One can only imagine the amount if chaos an organization, especially a ret ail store, could be in, without a properly designed Operation Management system. Take for instance

Tuesday, September 24, 2019

Managerial leadership Assignment Example | Topics and Well Written Essays - 2000 words

Managerial leadership - Assignment Example ee engagement refers to increasing the motivation, and enthusiasm of employees, so that they are absorbed in their work, they make meaningful contributions to improve the work processes, and take they take positive action to increase the work level quality (Menguc, 2013, p. 2164). Organisations with higher levels of employee engagement experience high employee involvement in the work processes (Truss, 2013, p. 2659). Consequently, such organisations outperform other similar firms, where employees work to the rule (Mone, 2014, p. 43). This paper examines the role of leadership in increasing the level of employee engagement, the methods, and drivers to increase the engagement and examines important predictors, intellectual, social, and emotional capital, which helps to achieve higher employee engagement. While employee engagement, and a motivated workforce, that takes on extra responsibilities, while volunteering for extra work is desirable, the main task for the leadership is to obtain and channelize the employee interest and motivation, so that the organisation objectives are met (Saks & Gruman, 2013, p. 158). The second task of directing and focussing employee motivation to meet organisation objectives is facilitated by using structured work allocation, problem identification, brainstorming, group discussions, suggestion box, discussion forums, and by using work collaboration software (Shantz, 2013, p. 2613). However, the first task of motivating the staff, and increasing employee engagement is more challenging (Guest, 2013, p. 223), and, this topic remains the focus of this paper. This section critically reviews the literature on the subject of leadership responsibility and increasing employee engagement. In the discussion of employee engagement, three contexts become important, and these are intellectual, social, and emotional capital (Mone, 2014, p. 161). Intellectual capital refers to the intellectual property of an organisation, and it has two components

Monday, September 23, 2019

Case Study 10-1, Troon Golf Example | Topics and Well Written Essays - 500 words

10-1, Troon Golf - Case Study Example The increasing difference in between IT cost and the purchase price forced the management to put in place TCO. At optimal level, the analysis of TCO supported the acquisition and planning decisions for the firm’s assets bringing a significant maintenance and operating cost over a significantly long usable life. Therefore, the use of TCO helped the firm in quantifying and measuring its costs. Further, it impacted commercial negotiations through the expansion of narrow confines of the IT prices to a large area of opportunities thus eventually allowing management to refresh its hardware at the optimal cost level. Some costs in the firm are purely variable while others are fixed thus displaying no correlation to levels of output. Expenses in the firm spiraled out due the fact that the firm had long-term plans that make it impossible to account for hybrid expenses occurring. Whenever a firm does not estimate accurately the step fixed costs, it is possible that the expenses spiral will be dramatic. Further still, the management of the firmed lacked enough experience and proper accounting skills thus estimation of costs was a problem until Cary Westmark intervened with a new idea. The firm should have decided to hire an independent consultant to ensure that costs are properly estimated. This is event since the firm’s support costs were seen to increase within the projected life of IT, which consequently led to the increase in the expenses. This means that were it not for the technology Vice President, Mr. Westmark, who introduced TCO, the expenses would have continued to increase thus lea ding the firm to a shut down position. Example of hidden cost will include damage to machines by a worker and time lost by a worker, which could have been as a result of supervisor responding to a injury-causing incident. The cost incurred when hiring and training either a temporary of a

Sunday, September 22, 2019

Enrollment System Essay Example for Free

Enrollment System Essay ACKNOWLEDGEMENT First of all, I would like to say â€Å"Thank God†, for giving me the health and strength in doing this project work until it done. Not forgotten to my family for providing everything, such as money, to buy anything that are related to this project work and their advise, which is the most needed for this project. Internet, books, computers and all that as my source to complete this project. They also supported me and encouraged me to complete this task so that I will not be procrastinate in doing it. Then I would like to thank my instructor, Mr. JoeySuba for guiding me throughout this project. We had some difficulties in doing this task but he taught us patiently until we knew what to do. INTRODUCTION Interest in information system has increased during the recent years not only in education but also in all areas where resources are managed. Two main reason account for this- the increasing population and the need for improved problem-solving tools. Student information system has always been a difficult task, but it is more so today than ever before, where administrators uses the traditional way of filing records on a cabinet. As the population of the students goes up, it is becoming more complex. Data should be stored in safer places, and can be retrieved easily and fast when someone needs it. Administrator’s task has becoming more complex, there have been efforts to improve the effectiveness of problem solving and central to this are quantitative techniques and electronic devices such as computers. In the field of education, researchers and theorists have focused intensively in recent years on examining the concepts and use of information to assist administrators, teachers, students and parents. Others have raised and discussed fundamental issues and uses of school information system to facilitate judgment and decision-making in schools. Schools, like any other organization used to manage all sorts of data and information to ensure attainment of its goals and objectives. The emerging needs in most schools for accurate and relevant data and reliable information strengthen the Student Information System. PROBLEM DEFINITION: This study attempted to identify the quality of information system in San Simon Integrated School . Based on my observations during the interview, i found out that on the manual system that the school is presently using, information and records were not kept accordingly that causes lost of important papers and documents. The student’s Form-137 was kept by the present teacher of the student as well as birth certificate or baptismal certificate, which has no assurance of safety keeping. Another problem identified is when the entries of names in the student’s lists are not updated, where some are complaining when records are incorrect if someone needs the documents. One respondent said that lists of classes were not produced immediately upon the start of the school year, that’s why it takes 2 to 3 days to know what the student’s section. ANALYSIS: Student information system has enhanced the quality of information generated in terms of precision or accuracy of data. Important things must be specified and considered for the proper usage of the system. This is designed to create a user-friendly program. The system must be kept in place that is well ventilated to avoid any risk of damage to the system. It must also be password protected to avoid from viruses and computer crime such as information theft. The system includes a manual that can be used by the authorized personnel to operate the program correctly. It must have a pleasing design and should be right coded for the benefit of the user. Audiences involved in the system must be secured and restricted. Proper maintenance and regular check-up of the system must be done to avoid any failures of it. ALTERNATIVES CONSIDERED Because of the rapid growth of the student’s population in San Simon Integrated School, there are lots of problems encountered by both parents and the school administration. By using the manual enrollment system, problems such as time consuming production of information, unable to make corrections in student’s record, and tracking of student’s profile were not done fast and effective. Here are some alternative solutions that can be proposed to the school to avoid these kinds of problems:  · Provide a computerized enrollment system that has the ability to track records, make corrections and that can generate data fast and effective.  · Provide a system that can secure all the information and record of the students.  · Provide a software that will lessen the workloads of the teachers and the administration.  · To have a system that can give the students a successful enrollment system. RECOMMENDATION: Because of the problems encountered by San Simon Integrated School, we recommend to the administration to have another Enrollment system that is useful in many ways, and that is the computerized enrollment system. An enrollment system that has the ability to store students information, that can easily be retrieved and printed when needed. This enrollment system also can be able to make corrections of entry easily and fast. Through this, we can be sure that all the information will be kept in a single database so that we can minimize some problems like lost of records. It is recommended to the San Simon Integrated School that the detailed specification and implementation of the system would ensue as long as the administration approved the computerized enrollment system. EXECUTIVE SUMMARY San Simon Integrated School is a public school in San Simon Pampanga. Based on the investigations conducted, the school uses the traditional manual enrollment system. Data and information were kept on a filing cabinet, which finds difficulty and time consuming in retrieving the documents when needed. Grades were also kept by the present teacher of the students, which has no assurance of safe keeping. It also takes a long time to process the billings, lists of students, and correction of entries. During the first day of school, the students finds it hard to locate their names in a list posted on the doors of the classroom. Because of this, we are proposing the computerized student information system. This software has the ability to keep student’s records in a single database. This system can be the solution to some of the problems encountered by the school as defined previously. It is recommended to the school to provide a computer where we can install the system. And also, a committee which can be headed by some teacher must be organized to operate the system. This software can be acquired in a very minimal cost. Free seminars and trainings will be given to the person who will operate the system, and manuals will be provided. Some of the benefits that can be acquired in this system were: * easy correction of entries * effective and efficient production of data * grades can be kept in a database for future use * upon enrollment, students can immediately know their designated sections * will lessen the workloads of the teachers and staff * effective enrollment processing This proposed system is guaranteed to use, and will not be useless. Alternative solutions should be considered to make their enrollment system improved and progressive.

Saturday, September 21, 2019

De Motivation And High Staff Turnover Commerce Essay

De Motivation And High Staff Turnover Commerce Essay In this assignment as per question I am going to describe the motivation ,three different motivational theories and I choose Ryanair which is struggling by the demotivation of his staff and the high staff turnover . Motivation is human psychological characteristic which shows the level of commitment towards a particular goal. Motivation shows that how employee think about his job, if he is motivated than productivity level will be high. Motivation linked with morale as well ,if the morale is high it shows employees job satisfaction and they are dedicated and loyal for their works. But if morale is low it results low productivity, absenteeism, and the high staff turnover. In another words performance mainly depend on motivation. job performance= motivation +ability Contemporary views on motivation in this section we will be discuss about the three motivation theories which can be a good example for the managers who are struggling with the low motivation of staff and the high staff turnover and these theorise can help to learn how to motivate the staff .we are now going to talk about three types of theorises:- 1. Need theory 2 Expectancy theory 3 Reinforcement theory Need theory Need theory of motivation was developed by Maslow which basically focuses on the basic needs of a person. It tells us that a person first motivated for food, wages, and shelter. This theory also explains that a person is motivated when he didnt get a certain level of satisfaction in his life. For example: a child cannot be motivated for his class if he didnt take breakfast. According to this theory when a person fulfils his basic needs he move to next one. For example:- a person who dont have basic things for survival like food, shelter so his first priority will be food .After fulfilling the basic needs he will looks for job security, protection , love belongings ,then he motivate himself to his self-esteem where he look for his status in society and in organisation where he is working and living .This theory shows us that a person cant be a motivator himself his needs didnt force him to motivate . . C:UserssanjuDesktopMaslows_Hierarchy_of_Needs.svg.png Expectancy Theory This theory was given by victor vroom.according to this theory everybody has his own gaol and his own set of objective .and they can motivate themselves only when they think that there is some connection between performance and efforts.if this performance results favourable for them and its satisfy the special needs so they can make efforts worthwhile.this theory contains more practical solutions rather than other theories . We can understand this by a   scenario that in a five star hotel tow marketing agents are on promotion stage for a marketing managers job.mike who has a good marketing results in whole year and he always gets a good appraisal and good performance result .but he is little bit confuse to accepting this job because this job requires a lot travel,long hours working shifts ,more stress,and target pressure .but in another side paul wants this job as well.paul is also had a good results in last year he improve himself.and he think that he is a suaitable candidate for this job .now according to Expectancy theory paul is a suitable candidate for this job because he is motivated for the promotion and in another side mike is not motivated to get promotion. This theory is contains reversiable process it means when you put any action different outcomes came these outcomes maybe positive or negative or .for example in any organisation when people do overtime and hardwork .for this outcome came with salary raise,promotions,or new skills but in negative approach they didnt get time to their social life Managers can implement this theory in a several way. Managers must make sure that workers should increase their performance level to achive their goals. The dedicated workers must be reward as per their performance Reinforcement Theory This theory was given by BF Skinner and his associates . this theory is based on law and effect .this theory says that rewarded behaviour should be repeated again and again .but individuals behaviour which has a negative approach should not be repeated . this theory is the strong method to control or manage the individuals behaviour . Positive reinforce used to gave a positive response for an individual who shows a appropriate behaviour for example:- when you ask your any employee to cover some other employees shift who is not coming because of sickness.and your employee has their own plan but you ask him and he ready to work do immediately praising .or any of your employee is very nice to customer just reward him on the spot that you done a great job. Negative reinforce or punishment is for unsuitable behaviour which is not suppose to be at the work place for example:-any of your employee was rude to the customers .he must be punished or should be issued a warning When implement reinforcement theory managers make sure that do not reward all empoloyees in a same manner .they should tell everybody that you did well this section but not here . In this section I will be describe Ryanair motivation problem in all cabin crew and ground staff members .rayanair is a cheapest airline in Europe .according to deputy general of irish trade union ,Ryanair has a very high staff turnover in all department like pilots cabin crews, and the ground staff.its just because that all the employees have to pay some money for company for their own uniforms,meals,and training session. Instead of this company have to pay for them for everything and provide traning. Because of this many of employees left the job and now they have to recruit the new peoples, so they recruit peoples from the agencies ,and they were not good .after that they ask pilots that pay for their retraining . A cabin crew member of Ryanair writes comment on a website where he wrote: Ryanair does not care about its cabin crew and just takes the most they possibly can squeeze out of us. After a twelve hour day without a break, I dont have the energy to be nice to passengers or check that my nail polish is still on. Come on Ryanair start valuing what we do because without us you could not fly. The Ryanair cabin crew member are not nice with passenger , we can see why thses are not loyal with them in the statement of a crew member on website . because the employees work hard but they are not treat as per their performance . they do the long shifts without any break because of this they become very stressed and it make them rude with their passengers .because of this there is a high staff turn over and Ryanair losing more passenger and its totally depend on staff motivation According to Taylors scientific management theory people motivate by money in other words wages or salary .but in Ryanair compare to their employees hard work ,long shifts and the working enviorment , wages and salary are not good which they deserve for .its true that Ryanair is a low cost airline but many other low cost carriers are not facing this type of staff turnover and their employees are getting good pay. Ryanair boss have to be understand that without any dedicated and smart employees they will be no more in this industry and without any break working in long shifts is inhuman and paying for their uniforms ,food and even for training when you earning a less is not acceptable . For this problem ryanairs human resource department should follow the Maslows hierarchy of needs theory as I mention before that if rayanair will fulfil the basic needs of the employees like good wages ,friendly working environment ,and good training and development .the employees will be motivated to work and it will good for companys reputation as well as employees morale and after that they can serve in good manner for passengers. Selection and recruitment process In this section I will describe that what the process should be follow at the time of recruiting people.Recruitment and selection process should be done in a proper way because recruiting a wrong person can be harmfull for orgnistion to increase cost,labour turnover,and demotivating the morale of the exiting employees Shortlisting when company invite applications for any job there are a lot application and the CV send by candidates . the first procedure is shortlisting according to the requirements of the job, education and skills of a candidate . Forms of assessments for some jobs candidates may ask for a written test or making a presentation .its depend on the job profile .for example- for a engineer post a technical exam should be take to know about the candidates knowledge . Interview the purpose of conducting the interview is to know more about the candidate ,to know about the ability to do the job and to get some personal information. Reference checks this is the most important part of the selection process .which information you gathered from interview beside from this you can get information form reference check to insure the suitable candidate is hired .you can also verify the information which you got from interview Basicly effective employment depend on the recruitment and selection process. If you follow the appropriate process and you find a suitable candidate to perform the job according to the needs of the job . it will be a good sign for organisation and for candidate as well because person will be motivated and he will do the job in appropriate way .but if you choose a wrong candidate it be a loss for company that investing money for his training , high staff turnover ,and low staff morale for working employees and for candidate that he will be demotivate to got a another job . Your selection process should be fair enough because when you select candidates there should not be discrimination in the ground of sex, age ,religion or belief .it means you should provide a equal opportunity to all .because if discriminate people your existing may be demotivate. And in another side if you continuously choosing the wrong candidates for the wrong job ,so they are leaving the organisation time to time it can be bad impression of company in your employees or may be outside as well same like Ryanair they choose the simple way of selection,because of this they couldnt find the good candidates to perform the duties and then staff was demotivated and staff turnover was very high. For example:- A five stat hotel choose a candidate who dont have any experience in hotel industry for a front office assistant job and the hotel gave him training and develop his personality in one year, now when the time came to take back the investment which hotel invest to give training and development ,the candidate left the organisation because he think that there is no future for him in this organisation. It was just because of lack of motivation . it cost a lot for organisation in economically and its demotivate the existing staff members Second example:- A airline appoint a fresh candidate as a cabin crew member and provide him a training by investing a lot of money but after sometime because of some reason airline transfer him in ground staff in a good position but because he was trained for cabin crew ,he dont know anything about the ground staff jobs.so his morale become low and he left the job and because of this airline lost a lot of money .and the other staff members demotivate. By these two example we can understand that by using a right method of selection ,we can minimise the cost of organisation to selecting people . And we can offer a right job for right candidate according to his skills ,interest, and ability . Conclusion From the above assignment i have concluded that if any company is following the appropriate way of recruitment and selection as I wrote before ,there will be no motivation problem will be happen in the organisation and the managers can implement any motivation theory to motivate his staff. And to reduce the staff turnover, organisation must be fulfil the employees needs and give them right job for right person according to their ability and the performance level .Managers also must make sure that they provide appraisal to all employees time to time so they can check themselves as their performance basis .

Friday, September 20, 2019

Opening A Cafe In Moscow Russia Marketing Essay

Opening A Cafe In Moscow Russia Marketing Essay We are a newly established company in food and drink industry. We plan to set up our first cafà © shop in a business area in Moscow, Russia. We want to differentiate ourselves from our competitors by providing high product quality and high service quality. Our cafà © shop is not only a place for people to enjoy life but also a suitable place to work. Russia is a very different in culture (Euro-Asia) comparing to other western countries. It changes so quickly that we need to work deeply on our marketing plan to adapt to this fast changing market. 2. Market Analysis 2.1. The Market of Russia Russia is the worlds largest country in terms of area, stretching from the Baltic to the Pacific across 10 time zones, with an estimated population of 144 million. Russia is one of the fastest growing emerging markets at present with a GDP growth of 7 percent in 2008. Revenue from crude oil and natural gas exports and strong domestic demand are contributing to a booming economy, making it the bright spot in an otherwise challenging region. Russia ranked third, in A.T. Kearneys Global Retail Development Index 2008, which qualifies it as one of the most attractive retail markets for international investors. Robust income growth, a reduction in unemployment, consistent government policy and a rapidly increasing middle class offer optimistic expectations for the future development of retailing in Russia. 2.2.The Market of Moscow ¼Ã‹â€ where we want to set up our first cafà ©Ã‚ ¼Ã¢â‚¬ ° Moscow is the capital and the largest city of the Russian Federation. It is also the largest city in Europe, with the Moscow metropolitan ranking among the largest urban areas in the world. Moscow is a major political, economic, cultural, religious, financial, educational, and transportation centre of Russia and the world. 2.2.1. Population According to the 2002 Census the population of the Moscow was 10,382,754, however, this figure only takes into account legal residents. Substantial numbers of internal migrants mean that Moscows population is still increasing. 2.2.2. Economy Moscow is a major economic centre and is home to the largest number of billionaires in the world, which is the reason why we choose Moscow to start our Cafà © chain business before expand to other cities of Russia. Since a significant portion of Russias profits and development is concentrated in Moscow as many multi-national corporations have branches and offices in the city, we may consider whether to target this segment of white-collar working class by providing a special quieter area in our coffee shop especially for them, with Wi-Fi free of charge, making them feel that our coffee shop is a suitable place to work while enjoying their coffee break. 2.2.3. Crime However, while the overall stability has improved in the recent years, crime continues to remain a problem hindering business development. Pick-pocketing is frequent in Moscow, as well as burglary from vehicles. Organized crime in Moscow and Russia in general, has often been involved with drug trafficking, cyber crime, prostitution, and financial crimes. Thus, we have to consider the security level when we are selecting the location of our coffee shop(s), not only for the safety of our shop itself, but for the safety of our employees and our customers. 2.2.4. Transportation Air There are five primary commercial airports serving Moscow: Sheremetyevo International Airport, Domodedovo International Airport, Bykovo Airport, Ostafievo International Airport and Vnukovo International Airport. We may consider whether we open a coffee shop inside the Sheremetyevo International Airport or/and the Domodedovo International Airport, as Sheremetyevo International Airport is the most common entry point for foreign passengers, handling 60% of all international flights, while Domodedovo International Airport is the leading airport in Russia in terms of passenger throughput, and is the primary gateway to long-haul domestic and CIS destinations and its international traffic rivals Sheremetyevos. Metro Local transport includes the Moscow Metro, a metro system famous for its art, murals, mosaics, and ornate chandeliers. Today, the Moscow Metro contains twelve lines, mostly underground with a total of 177 stations. The Moscow Metro is one of worlds busiest metro systems, serving more than nine million passengers daily. Again, when selecting the location of our coffee shop, we have to take into account the transportation factor. We must choose a place where it is not only easy to recognize but also convenient to arrive at. 2.2.5. Internet User Internet penetration is lower than in Western countries, although it is developing at a fast pace in Russia, and is currently at 30.2%. The number of internet users has risen from just 220,000 in 1995 to 42,936,000 users in 2007. Service providers are expanding beyond their traditional markets in Moscow and St. Petersburg into Russias regions. Although still low at around 38%, PC penetration improved rapidly from less than 1% in 1990. Continued growth in the home ownership of PCs will spur further development in the number of internet users as PC ownership and internet development are closely linked. Possession of PC and growth of internet users: 2002-2007  ¼Ã‹â€ Source: Euromonitor International from national statistics/ITU ¼Ã¢â‚¬ ° 3. Industrial Analysis 3.1. Foodservice Industry in Russia Cafà ©s and restaurants account for 37.3% of the industrys value in 2007. 3.1.1. Market Value Forecast The compound annual growth rate of the industry in the period 2007-2012 is predicted to be 5.1%. 3.1.2. Market Volume Forecast The compound annual growth rate of the industry volume in the period 2007-2012 is predicted to be 0.3%. From the above data, we can see that the market volume for the next 5 years is expected to grow steadily but low in growth rate, In 2012, the Russian foodservice industry is forecast to have a volume of 5,112.1 million transactions, an increase of 1.7% since 2007, while the market value during this period will enjoy a healthy growth. In 2012, it is forecast to have a value of $6.5 billion (165.6RUR billion), an increase of 28.3% since 2007. That is to say, the market will be in a trend with low volume of transactions but can generate higher value. This information will lead us to differentiate our cafà © shop from other common coffee shops by providing high quality of products and service with comparatively higher prices. 3.2. Hot Drinks Industry in Russia Coffee sales proved the most lucrative for the Russian hot drinks market in 2007, generating total revenues of $2.5 billion, equivalent to 64.1% of the markets overall value. In comparison, sales of tea generated revenues of $1.3 billion in 2007, equating to 33.5% of the markets aggregate revenues. 3.2.1. Market Value Forecast The compound annual growth rate of the market in the period 2007-2012 is predicted to be 2.2%. 3.2.2. Market Volume Forecast The compound annual growth rate of the market volume in the period 2007-2012 is predicted to be 0.9%. In 2012, the Russian hot drinks market is forecast to have a value of $4.3 billion, an increase of 11.3% since 2007, and a volume of 285.8 million kg, an increase of 4.7% since 2007. Again, the above data justifies our decision of entering Russia market, as coffee still remains the most popular and important hot drinks among Russians. Buyer Power Self-realized muscovite people with high consumption potential Spontaneous group of people buying compulsively Needs and wants change very quickly 3.3.Porter five forces Indirect Competitors Retail stores and malls New Players New large groups like Starbuck chain look at enter the market Long time to enter the market because of barrier of laws and government Number of new players already in the market Foodservice Industry Russia Number of new companies, choice offered to the customer Higher growth in value than in volume Differentiation in product quality and visibility Brand building is key for this market very competitive market Services alliances (suppliers) Necessity to make alliances with suppliers to survive Importance of having good quality food at low price  ¼Ã‹â€ Source ¼Ã… ¡DataMonitor Published September 2008) 3.4. SWOT analysis STRENGTHS WEAKNESSES Strong market growth Purchasing high quality raw materials give us a competitive advantage Being able to adapt our product and business model to the market needs and wants customer changes Strong market study to verify our assumptions on the field and later on adaptation through regular surveys Strong operation process Alliances with suppliers Staying aware of the different cultures that exist in Moscow Strong values in accordance with customers own values (e.g. on quality respect) Time to implement the structure due to our lack of market knowledge Seasoned industry (week-end and days off for holidays because of business area) High cost for commodities (high level of equipment required) Build a partnership with business partners can be long and not solid enough Lack of stability of human resources OPPORTUNITIES THREATS Taking into account the market changes High capacity for adaptation Having a leading strategy In Moscow will put us one step ahead from competitors, is a key factor to create a new trend Create a team spirit in the company that keep Faithful the human resources Government regulation: Competitors like Starbuck Coffee with a financial advantage Market demand difficult to evaluate 4. Strategies Our strategy is a market penetration strategy, focusing reaching a new customer market niche. Current products New products Current Markets Market penetration Strategy Product-development Strategy New Markets Market development Strategy Diversification Strategy Source: Strategies for diversification by Igor Ansoff Our approach is to enhance relationships with our customers, the self-realized people that it corresponds to middle-aged people with a high consumption potential. 4.1. Objectives (a 5-year Plan) Investment: 100,000 euros for the first cafà © shop Timetable: Time actions results T0 +6 months Marketing study T0 + 12 months Preparation for the establishment of our first cafà © in Moscow Get everything done before operation (place, suppliers, HR, etc) T0+30 months (to be consolidated) (Breakeven point) (estimated after 18 months of operation) operation of our first Cafà © shop and consolidation At least to reach breakeven T0+36 months Find investors and prepare to open the second cafà © shop Open the second cafà © in the same city T0+ 60 months Find investors and prepare to open more cafà © shop Expend more cafà © shops in other cities in Russia Quantifiable Average number of customer per day Number of days of operation per year (5 days / week) Total sales per year Estimated profit after 2 years of operation (5%) 300 400 250 days 500,000 euros 25000 euros per year Achievable We think that our objectives are achievable and this lowest estimate will be consolidated. 4.2. Segmentation/Targeting To be useful, market segments must rate favorably on five keys criteria: It has to be measurable, substantial, accessible, differentiable and actionable. (Source Kotler Keller Marketing management second edition) The segment, we have chosen for this marketing plan complies with those criteria. Our target is the Self realized groups of Customers: What are their characteristics? Self-realized group is middle-aged people with a higher proportion of women. They have a high consumption potential. Their values go to life quality and healthcare. On the opposite of innovators group or spontaneous ones, they dont like advertisement. They want to make their own choice based on the facts they have access. What are our assumptions regarding to the benefits this type of customers want to find when entering in our Cafà ©? The list of characteristics we need to measure thanks to a marketing survey before applying to our Cafà © are the followings. Quality 1st Quick to get Comfortable when having more time Segmentation Customer type Benefits Innovators Spontaneous Ambitious Self-realized Settled Traditionalists Thrifty High quality drinks/food 3 1 5 1 5 2 6 High quality service 4 2 6 2 6 1 6 Relaxing area 2 5 4 4 2 4 5 Nice working area (with wi-fi) 6 6 1 3 4 6 5 Nice place to meet people 1 3 2 6 1 5 4 Takeaway/Phone order delivery service 5 4 3 5 3 3 4 Segment B A C A C D D Targeting: We want to target segment A which include Spontaneous and self-realized people. The second largest group, the Spontaneous, is dominated by men and singles, and they often buy goods impulsively. The Self-realised are middle-aged people, with a higher proportion of women, and a high consumption potential. This important group tends to be irritated by advertising, valuing quality and pays attention to healthcare. Explanation of the customer types in segmentation: Region-Media, specialists in Russian advertising, have conveniently identified seven types of consumers in this market. The growing group of Innovators are mainly based in Moscow, prefer to spend their free time involved in sports activities and active leisure and eat out in restaurants featuring exotic cuisine. The second largest group, the Spontaneous, is dominated by men and singles, and they often buy goods impulsively. The cluster of the Ambitious is smaller, and relies on advertising when looking for a product. The Self-realized are middle-aged people, with a higher proportion of women, and a high consumption potential. This important group tends to be irritated by advertising, valuing quality and pays attention to healthcare. The largest group are the Settled (25% of consumers in Russia and 21% in Moscow), a rather traditional group with great brand affinity: innovations barely interest them. The Traditionalists pack a low consumer potential, as half of them are retired and lo yal to retail outlets that have survived since Soviet times. The last and smallest cluster, Thrifty, mainly shops in discount shops. (Source: www.euromonitor.com Top 10 consumer trends in Russia) 4.3. Positioning To convince customers of our targeted segment that coming in our cafà © will offer the benefits they need. To spontaneous and self-realized people in Moscow that our cafà © shop is a nice place for both working and relaxation, because it offers products and services in high quality, free wi-fi access, takeaway/ phone order delivery services, 4.4. Designing the Offer ( Marketing Mix) 4.4.1. Products We offer high quality drinks and healthy food with first rate raw material. For us, products must be natural and fresh. Examples: Coffee ¼Ã… ¡ The basic offer contains, cappuccino, latte and espressos made with grains from different countries as Brazil, Italia, Colombia or Kenya. Chocolate: Our Caramel Chocolate is a creation with cold chocolate, whipped cream and a drizzle of hot caramel syrup. The Canadian chocolate is made with dark chocolate and cranberries. Tea: Our basic offer is represented by international flavour as Green tea and white tea from Japan and China and yellow tea, a very rare and delicate blend from China. The last one is Ceylon tea, a black tea from Sri Lanka. We also offer flavoured teas as Jasmine tea from India, a combination of green tea and oxidized jasmine flowers. The Mint tea from Morocco is Gunpowder tea in which is added, during the infusion, fresh mint leaves and sugar. And finally, Earl Grey tea that is a tea blend with a distinctive flavour and aroma derived from the addition of oil extracted from the rind of the bergamot orange, a fragrant citrus fruit. Our Cafe Menu COFFEECHOCOLATE Espresso The essence of coffee extracted into a concentrated one ounce beverage Espresso Macchiato A shot of espresso marked with a dollop of foamed milk Traditional Cappuccino Espresso combines with a velvety milk foam. _ 1/3 espresso _ 1/3 steamed milk _ 1/3 frothed milk Mocha Espresso with foamed milk with chocolate syrup or powder added Latte Espresso combines with steamed milk, topped with a small amount of milk foam. _ 1/3 espresso _ 2/3 milk Americano Espresso diluted (after brewing) with an equal portion of hot water Latte Art Latte Rosetta Hot Chocolate Mexican Chocolate Canadian chocolate Caramel Chocolate TEA Bushells, Earl Grey, English Breakfast, Irish Breakfast, Vanilla, Arctic Fire. Herbal Teas: Red Zinger, Chamomile, Lemon, Peppermint Ceylon tea: a black tea from Sri Lanka Green tea yellow tea: from China White tea: from Japan Jasmine tea: from India Mint tea: from Morocco SOUP Tomato Dill Soup Creamy tomato soup with chunks of sweet tomato. Topped with sour cream. Chicken Tortilla Soup Steamy chicken broth loaded with smoked chicken, jack and cheddar cheeses, tortilla strips and scallions. Potato Cheese Soup Rich and creamy potato soup topped with jack and cheddar cheeses, bacon and scallions. Hot borchtch (à Ã¢â‚¬ËœÃƒ Ã‚ ¾Ãƒâ€˜Ã¢â€š ¬Ãƒâ€˜Ã¢â‚¬ °): Traditional Russians soups made with beetroot, beans, cabbage, carrots and beef with thick dark bread. Butternut Squash and Sage Soup Olive oil, onion, squashes, fresh sage, chicken broth , salt and freshly ground black pepper Shrimp and Basil Bisque Unsalted butter, onion , carrots , celery , bay leaf, long-grain rice, chopped tomatoes, basil leaves, heavy cream, salt and freshly ground black pepper White Bean and Rosemary Soup with Roasted Garlic Croutons Unsalted butter, olive oil, onion, carrots, celery, vegetable broth, fresh rosemary Creamy Potato Soup with Sour Cream, Bacon and Chives Bacon, onion, garlic, potatoes, chicken broth, salt and freshly ground black pepper , sour cream, Cheddar cheese ,chives Wintertime Tomato Soup with Grilled Cheese Croutons Olive oil, celery, carrot, tomatoes, crushed tomatoes, tomato paste, vegetable broth, bay leaf, cream salt and freshly ground black pepper Stracciatella (Italian Egg Drop Soup) Chicken broth, eggs, grated Parmesan cheese, plus more for garnish, semolina flour, spinach, parsley, nutmeg, salt and freshly ground black pepper Mushroom Solyanka: cabbage with vinegar, tomatoes, and cucumber pickles, with little brine, mushrooms, onions, lemon skin. SALAD House Salad Mixed field greens with hearts of palm, red cabbage carrots. Served with your choice of a Candle dressing. Classic Caesar Romaine lettuce with herbed croutons in a creamy caesar dressing and sprinkled with toasted dulse. Chicken Salad Mixed leaves, chicken pieces, cucumber, tomato, corn, boiled egg and dijon mustard dressing Soba Noodle Salad Soba Noodles, ginger grilled tofu, shiitake mushrooms, edamame, julienne carrots, radish and sesame seeds over mesclun with a creamy wasabi dressing. Roasted Pear Salad Arugula, roasted pears, shaved fennel, cashew-tofu cheese and toasted walnuts. Served with a cranberry vinaigrette dressing. Aztec Salad Bi-color quinoa, black beans, red onions jicama topped with spiced pumpkin seeds and barbequed grilled tempeh. served over mixed field greens with a toasted cumin vinaigrette. Buffalo Chicken Salad Fried chicken tossed with spicy Buffalo sauce and served over a bed of mixed greens with Bleu Cheese crumbles, mushrooms, tomatoes and eggs. Best with Bleu Cheese dressing. California Bleu Salad Fresh mixed greens topped with Bleu Cheese crumbles, spicy sugared walnuts and fresh strawberries. Served with Bleu Cheese toast. Best with Sweet Balsamic Vinaigrette dressing. Hawaiian Chicken Shrimp Salad A skewer of spicy grilled shrimp and tender diced chicken tossed in a sesame marinade. Served atop fresh mixed greens with tomatoes, sweet pineapple chunks, walnuts and toasted coconut. Best with Asian Sesame dressing. Monterey Chicken Salad Herb seasoned or Cajun-style chicken atop fresh mixed greens with bacon and egg, tomatoes, jack and cheddar cheeses. Best with Honey Mustard dressing. Spinach Goat Cheese Salad Leaf spinach, red onions, mushrooms, bacon and egg with goat cheese, topped with spicy sugared walnuts. Best with our Hot Bacon Vinaigrette. Asian Sesame Salad Diced fried chicken tossed in our sesame marinade over mixed greens, red onions, tomatoes and mandarin oranges. Topped with Asian noodles. Best with Asian Sesame dressing. Smoked Chicken Cobb Salad Smoked chicken atop mixed greens with tomatoes, black olives, red onions, jack and cheddar cheeses and crumbled bacon. Best with Ranch dressing. Provence Salad Chicken, ham, corn, peppers, cheese, cucumber, tomato, egg, mixed salad with a whole grain mustard and herbs de Provence dressing Nordic Salad Smoked salmon from Norway, egg, salad, sorrel, chives and raspberry vinegar Scallop Caviar Salad Fresh scallops, sevrugas caviar, endive, cider vinegar and saffron SMOOTHIES and HEALTH DRINKS Orange, Banana or Berry Smoothie Milkshakes Banana, Strawberry, Mango and Kiwi with pieces of white and dark chocolate on the top. Vitamin Power Strawberries, kiwifruit, yoghurt, soy milk, wheat germ and honey (high in vitamins) Pick Me Up Banana, pineapple juice, coconut milk, yoghurt, honey, wheat germ and ice (energy booster) San Pellegrino Still or sparkling water Freshly Squeezed Orange Apple or Cranberry juice Glass of Milk DESSERTS Carrot Cake Decadent Chocolate Cake Daily Cheese cake Sweet Potato Pie Seasonal Fruit Crumb Pie Chocolate Mousse Pie ( For the detailed price, we have to consolidate it during the first 6 months of detailed marketing study) 4.4.2. Services Our employees are well trained waiters and waitresses. They will always welcome customers with warm smile and serve you in a very polite manner. We also offer takeaway or phone order services for people in a hurry. We just want to provide as much convenience as possible to meet our customers needs. 4.4.3. Price According to our marketing research, the average cost for drinks is around 100RUB (3euros), desserts for 100RUB (3euros), a good meal costs about 400RUB (12euros) for one person, etc. As we are a cafà © with better products and services, we would price our products above average, say: CoffeeChocolate: 5-8 euros Drinks: 3-8 euros Tea: 5-10 euros Soup: 5-8 euros Salad: 5-10 euros Desserts: 3-8 euros 4.4.4. Place (distribution) We plan to find a place near the business area because our main target is business people who care about quality of the products and services. In our future planning, we would like to develop our cafà © business in Russia through franchising after we have established the model of our cafà © brand, of course, this idea should be based on the good operation result of our first cafà © shop. 4.4.5. Promotions As we are a totally new cafe shop in Moscow, it is very necessary to use effective ways to make us known to Moscow people. We plan to use the following methods to promote ourselves: Advertising Advertise our cafe shop on magazines such as business magazines, food magazines, etc. and newspapers Advertise our cafe through radio, so that Moscow people can get the information during breakfast time, driving a car, etc. We do not plan to do advertisement, for it is too expensive for us, however, radio ads is a comparatively cheaper way. Showing billboard-type ads in business areas Using transit ads on buses, subways and commuter trains Internet Marketing We decide to build up our own website in order to provide as much information as we can to attract more customers. Sales Promotion Establish customer management system. Offer a fidelity card for customers when reaches a certain amount of consumption. And each time they consume in our coffee shop, they earn points into his card. The earned points can be used as cash to pay for the products they buy in our cafe shop. Offer coupons occasionally Offer free goods according to different national holidays (eg. Valentines Day; Christmas, etc. 5. Action Plan Research has shown that: Relationship Marketing is the ongoing process of identifying and creating value with individual customers and then sharing the benefits from this over a lifetime association. It involves Understanding, focusing and management of ongoing collaboration Between suppliers and selected customers For mutual value creation and sharing Through interdependence and organizational alignment. (From Gordon, Relationship Marketing, pg9.) To implement our strategy with this approach we need to focus on customer benefits on a long time scale basis. The action plan has been established using this approach. What Objectives Benefit When Who/Lead Team organization Organize the whole team. What are the objectives, the milestones, people in chargeà ¢Ã¢â€š ¬Ã‚ ¦ Project Manager (PM) Align the project strategy with the business customer expectations Be align on a same set of objectives Going the same way. PM Project Launch Start the new project and let it know Project team/PM Describing the process and the people involved Be aware of the advantages each one has to forecast and organize in advance. Understand the constraints and possibilities offered by the process. By knowing who is doing what and for which purpose, people can improve the whole process Taking into account the customer survey Designing the offer, adapt the menu Adapt to the consumer requirements Designing the offer

Thursday, September 19, 2019

acting like a lady :: essays research papers

So You Want To Act Like a Lady?   Ã‚  Ã‚  Ã‚  Ã‚   For years women have been waxing, plucking and beautifying themselves for one reason and one reason only; because they think that is beauty. A woman is only classified as a lady if she can walk, talk and dress the part. The way that society has viewed femininity has changed immensely over the past hundred years, but acting like a tomboy or, heaven forbid, being strong and independent is looked down upon in the eyes of men and other women. Certain standards of ladylike demeanor have become outdated in today’s society, and women should be looked at as beautiful when strong and independent. But what defines a woman to be ladylike, and can it be defined as a single type? I believe that standards of beauty have changed, and standing out is what will get you ahead in society today. Stereotypes of the ideal female must be brought down to work on achieving inner beauty and internal happiness.   Ã‚  Ã‚  Ã‚  Ã‚  Since the 1950’s, women have been seen as very dainty and sensitive creatures who are meant to be silent partners to their mates. A woman’s place was in the home-cooking, cleaning and watching after her children. Women were to get up every morning and prepare lunches for their breadwinning husbands, as well as wake and dress the children for school, cook breakfast, do housework and have a hot meal on the table when her husband was to return home. Women have stepped down to their traditional roles as housewife and caretaker, and it has raised many issues in society today. It was considered a woman’s job to be a good cook and be a whiz with a broom, in fact, it is what made them so darn attractive. Times, they are a changing. In fact, the U.S Department of Labor states that in the year 2008, women will make up 48% of the work force. That means that more women will be going to college and getting and education, as well as heading out into the wor kforce to make a name for themselves.   Ã‚  Ã‚  Ã‚  Ã‚  Being a lady also means dressing like a lady. But since when has the portrait of a woman relied on what she wore? I have been told all my life that high heels are a woman’s best friend, and a true treasure is finding just your shade of lipstick. The pain that women endure for a small amount of vanity will be forever a mystery to me.

Wednesday, September 18, 2019

Race And Law In Philadelphia :: essays research papers

RACE AND THE LAW IN PHILADELPHIA   Ã‚  Ã‚  Ã‚  Ã‚  If you’re ever driving down I-95 through Philadelphia, you will notice an exit for Allegheny Avenue. Allegheny Ave is one of the most dangerous parts of Philly you can drive through. Predominantly black with some Puerto Ricans and a handful of whites, Allegheny is situated between the Delaware River and abandoned industrial complexes. Windows are kept closed and doors are locked as you drive past bums, drug dealers, scorched abandoned cars, sleazy strip bars, cops and crack heads. You can buy cocaine and marijuana on almost every side street just by driving down with your window rolled down. Corners with lots of shoes hanging from a single telephone poll advertise heroin and crack. Once you drive under the L-train, you can amuse yourself by playing the spot-the-prostitute-game. Paddy wagons are never parked to far away and cops patrol by, ignoring the misdemeanors around them and just trying to make worthwhile arrests.   Ã‚  Ã‚  Ã‚  Ã‚  If you go no more than 20 minutes west, you’ll end up in Manyunk, which is directly on the border of Philadelphia, and to residents, is considered part of it. Unlike Allegheny Ave, the main street is littered with import stores, hip coffee houses, yuppie bars and colorful banners that welcome you to the town. It’s a perfect place for happy couples and families to go for shopping, dinning, and entertainment. The surrounding neighborhoods mainly consist of white people who have grown up in Philadelphia. There are plenty of barking dogs, swing sets and kids who play street hockey without a worry besides being home by dinner. The families are mainly blue-collar workers that are able to send their kids to parochial schools. Everyone knows everyone else in the neighborhood and you get the sense that people watch out for each other. Occasionally a cop will patrol by but nothing ever really goes on besides the occasional breaking of the noise curfew. All in all, there isn’t a lot of law enforcement there because there doesn’t need to be.   Ã‚  Ã‚  Ã‚  Ã‚  You’re probably wondering why these two neighborhoods are different. A lot of different factors come into play but I will attempt to explain it anyway. First, environment definitely seems to be a big factor in the direction a community will take. Allegheny Ave is pretty much detached from a lot of the city. The schools are seriously over-crowded and are known to be dangerous.

Tuesday, September 17, 2019

Marketing Project Proposal Essay

Can Starbucks pose a threat to Cafà © Coffee Day India? – A lot is happening over coffee! Introduction : Starbucks is the world’s largest coffee house and it has already established itself in the Asian economies of China and Japan. Its recent move to enter into the Indian sub–continent is seen as its market strategy to capture market share in one of the largest emerging economies in the world. CCD, being the undisputed player in the coffee market (with approx. 60% market share) in India, is a well established brand. Objective : To analyse whether Starbucks can pose a threat to the established dominant brand CCD in India. Current Scenario: The coffee chain market in India is more than Rs.1000 crores and is growing at 30% Y-o-Y. Cafe Coffee Day is the biggest coffee chain in India. It has 1550 outlets scattered around Tier-1 and Tier-2 cities in India.1Starbucks entered the Indian market in 2011 with a JV with Tata Global Beverages and currently operates from 40 stores across India and is fast acquiring the high end customer segment.2 Methodology of analysis : a) 5C framework for Starbucks a. Understand the positioning and goals and objectives of Starbucks and CCD b. Understanding the threat that Starbucks pose to CCD and predict future initiatives of each. c. Analyse the market structure, motivation, distribution channels and income level of customers. d. Climate – Indian coffee consumption market and b) Determine the POP and the POD between Starbucks and CCD c) Brand Strategy Frameworks i) Bull eye ii) Color wheelpage iii) Brand Resonance Model iv) Specific to Starbucks- Ansoff’s growth Matrix for strategy of starbucks

Monday, September 16, 2019

Cornucopia of Disability Information

When we attempt to label people with disabilities we are faced with a very broad spectrum of issues and concerns. There are millions of people suffering from various disabilities. The number of disabled individuals world-wide is sky-rocketing. As we consider the connection between self-esteem and social pressures for a disabled individual, how many variables must be considered in determining the emotional drawbacks associated in the attempts at social adaptation and self-esteem for a disabled person? There are over 50% of our over-65 years of age individuals that have some level of a disability. That’s 32 million people! On top of this, 33 million people of all ages are labeled as severely disabled and in need of special day-to-day assistance. Cancer and heart disease are the leading causes of impairment in the United States. Chronic pain suffers accounts for 86 million Americans, which falls in line behind cancer and heart disease. When we look at long-term severe disabilities, stroke is the leader. Here’s a few more statistics: †¢ 1. 5 million Americans experience traumatic brain injury annually †¢ About 11,000 United States individuals suffer traumatic spinal cord injury (SCI) †¢ Approximately 230,000 people live with SCI in the United States Some individuals have unique stresses that hinder strong self-esteem. First, it’s critical to point out that a disability can range from dyslexia to mental illness to physical and cognitive impairments. They may have physical handicaps, attention deficit problems, or emotional disturbances. This can be compounded social pressure of ethnicity, race, or even environmental issues such as poverty or alcoholism in a family. However, regardless of someone’s setback in life—whether they are verbal or non-verbal, suffer emotional disturbances, or paralysis—everyone can develop positive self-esteem. How a person feels about themselves is the catalyst toward making a happy, successful life. For, every individual has a right to be happy. It’s a choice, not something you have to earn. No one can ever take that away from someone. Unless the social pressures of adapting to society gets in the way. The late Christopher Reeve is an excellent example of someone who never allowed a physical disability to alter his smiling presence. Mr. Reeve believed that there is something positive to be gained out of every experience in life. His loss of motor functioning did not alter the empowering self-esteem he carried to his dying day. Even when the odds were stacked against him, he continued to promote how valuable life is, and he cherished it. Self-esteem, however, for many people suffering from disabilities can cause havoc on their own life. Emotions can drain people to a state where they physically shutdown, losing desire. This desire can be in direct relation to social pressure. For our youth, peer pressure can have an overwhelming impact on performance, both in school and on the home front. For individuals who suffer from a learning disability, their differences, regardless of how small or large, can magnify the issue of social pressures. Once the social pressure is felt, its emotional weight can create other problems. There is a connection between social pressures and low self-esteem; For, we must also consider environmental and social stresses like poverty, neglect, or parents suffering from alcoholism. All of this can destroy a disabled person’s self-esteem. These environmental concerns and social pressures can take its toll and destroy hope. Sometimes hope is the main factor fueling disabled people as they attempt to hurdle life’s self-esteem challenges. An individual with poor self-esteem might be more inclined to settle for lesser accomplishments, both, in the classroom settings and in life. He or she may suffer through humiliation, depression, and lack of ability to earn respect from others. At the same time, low self-esteem can make a disabled person seek favor from social groups to gain a sense of belonging. Many times, however, this may not be positive or healthy. For example, drug and alcohol abuse can pressure any individual, and those with disabilities face even greater challenges due to the separation they feel through social pressures in peer groups. Hearing impairment, for example, in some disabled individuals can lead to denial. As a hearing impaired individual struggles to socially adapt, he or she is bound to face esteem issues. Here, it’s the social stigma of succeeding in society that fosters this lack of self-esteem. The extra effort required to communicate in society causes social pressure and can, in turn lead to depression. About 100 million people nation-wide—that’s 40%—are affected by hearing loss, in one way or another. This statistic is rather staggering. For the disabled population, hearing loss create a greater percentage of psychological problems than other disabilities. True, it is apparent that there is a connection between self-esteem and social pressure but there are underlying problems that must be considered. Firstly, part of dilemma surrounding disabled individuals in relation to self- esteem and social pressures is unsubstantiated—the results are mixed. This inconsistency is based on parental perceptions (Gresham & Reschly, 1986; Sater & French, 1989), teacher perceptions (Bursuck, 1989; McKinnery, McClure, & Feagan, 1982), and peer perceptions (Garrett & Crump, 1980; Kistner & Gatlin, 1989; Vaughan, Hogan, Kouzekanani, & Shapiro, 1990). Among the above three perceptions, some of the studies found positive results and some were negative. Thus, according to these statistics, there is conclusive evidence that these parallels are unfounded. On top of this, there are also differences found between various males and females in relation to self-concept, as well as students in regular and special education classes. The topic of mainstreaming further blurs this evidence. So, even though self-esteem issues are apparent within the spectrum of the disabled, similar self-esteem issues are apparent in the mainstreamed individual. Thus, it is unfair to label the disability as the reason for low self-esteem. Secondly, from another stance, in order for people to feel self-esteem they must rate themselves against a set of criteria. They rate themselves in comparison to other people’s successes. Often times, people can feel good about themselves if they succeed at something. However, the problem comes when we don’t measure up to that success. Also, is it really hard to feel good about yourself just because you are a kind, decent person? This is another challenge to interpreting self-esteem and how it affects disabled or non-disabled people. Also, what makes a person feel down about themselves? It goes back to the measuring device. So, the act of rating oneself becomes the real issue that can lead to emotional problems such as depression. It’s the measuring device that sets up loss of self-esteem. When we consider all this, the whole issue surrounding self-esteem and social pressure becomes more of an issue of an individual and himself, and not an issue of how social pressures affect an individual and his self-esteem.

Sunday, September 15, 2019

Home Reading Report

Save to Officio Citizenship and Immigration Canada Citoyennete et Immigration Canada PROTECTED WHEN COMPLETED – B PAGE 1 OF 4 SCHEDULE A BACKGROUND / DECLARATION The principal applicant, his or her spouse or common-law partner, if applicable, and all dependent children aged 18 years or older listed in the application for permanent residence must complete their own copy of this form. If there is not enough space to provide all the necessary information, attach to this form a separate sheet of paper with further details.Print your name at the top of each additional sheet and indicate the form's title and the number of the question you are answering. Before you start completing this form, make enough photocopies for your needs. You can also print all or part of this form from our Web site at www. cic. gc. ca. BEFORE YOU START, READ THE INSTRUCTION GUIDE TYPE or PRINT in black ink Indicate whether you are The principal applicant 1. Your full name Family name The spouse, common-law partner or dependent child aged 18 years or older of the principal applicant 6.Have you, or, if you are the principal applicant, any of your family members listed in your application for permanent residence in Canada, ever: YES NO a) been convicted of a crime or offence in Canada for which a pardon has not been granted under the Criminal Records Act of Canada? b) been convicted of, or are you currently charged with, on trial for, or party to a crime or offence, or subject of any criminal proceedings in any other country? c) made previous claims for refugee protection in Canada or at a Canadian visa office abroad, in any other country or countries, or with the United Nations High Commissioner for Refugees (UNHCR)? ) been refused refugee status, an immigrant or permanent resident visa (including a Certificat de selection du Quebec (CSQ) or application to the Provincial Nominee Program) or visitor or temporary resident visa, to Canada or any other country? e) been refused admission to , or ordered to leave, Canada or any other country? f) been involved in an act of genocide, a war crime or in the commission of a crime against humanity? Date of birth Town/City of birth Country of birth Date of death, if deceased 5. Year Month Day Tito Given name(s) Roderick 2. Your full name written in your native language or script (e. . , Arabic, Cyrillic, Chinese, Korean, Japanese characters or Chinese commercial/telegraphic code) Roderick M. Tito 3. 4. Your date of birth Year Month Day 1972 01 17 Personal details of your father Family name Tito Given name(s) Felix 1 9 1 2 1 2 0 8 Danao City, Cebu Philippines Year Month Day g) used, planned or advocated the use of armed struggle or violence to reach political, religious or social objectives? h) been associated with a group that used, uses, advocated or advocates the use of armed struggle or violence to reach political, religious or social objectives? ) been member of an organization that is or was engaged in an activity that is part of a pattern of criminal activity? j) been detained, incarcerated or put in jail? 1 9 9 8 Personal details of your mother Family name at birth k) had any serious disease or physical or mental disorder? Tito If your answer to any of these questions is YES, provide details below. Given name(s) Fedilinda Date of birth Town/City of birth Country of birth Date of death, if deceased 1 9 4 7 0 4 2 7 Year Month Day Danao City, Cebu Philippines Year Month DayThis form is made available by Citizenship and Immigration Canada and is not to be sold to applicants. IMM 5669 (07-2011) E (DISPONIBLE EN FRANCAIS – IMM 5669 F) Save to Officio PAGE 2 OF 4 7. Education Give the number of years of school you successfully completed for each of the following levels of education. Elementary/ primary school Secondary/ high school University/ college Trade school or other post secondary school 6 4 1. 5 Give full details of all the secondary and post secondary education (including university, coll ege and apprenticeship training) you have had.From To Type of certificate or Name of institution City and country diploma issued Y M M Y 2 0 1 1 1 1 2 0 1 2 0 3 2 0 1 2 0 3 2 0 1 2 0 3 1 9 9 7 1 2 1 9 9 7 1 2 1 9 9 7 0 6 1 9 9 7 0 7 BMC Training Center for Welding and Fabrication Inc. BMC Training Center for Welding and Fabrication Inc. MIAP Training and Service Center / TESDA Region VII Technical Education and Skills Development Authority ( TESDA Region VII ) Mandaue Technical Institute Mabolo Cebu City, Philippines Mabolo Cebu City, Philippines Cebu City, Philippines Cebu City, Philippines 1 9 9 4 0 6 1 9 9 5 0 4 8. Personal historyMandaue City, Cebu Philippines Shielded Metal Arc Welding NC II ( 360 hrs. ) Industrial Pipefitting NC II ( 160 hrs. ) Industrial Pipefitting Course ( 80 hrs. ) Refrigeration and Air Conditioning 10 months Basic Seaman Course Provide the details of your personal history since the age of 18, or the past 10 years, whichever comes first. Start with the mos t recent information. Under â€Å"Activity†, write your occupation or job title if you were working. If you were not working, provide information on what you were doing (for example: unemployed, studying, travelling, retired, in detention, etc. ).Note: Please ensure that you do not leave any gaps in time. Failure to account for all time periods will result in a delay in the processing of your application. From Y M Y To M Activity Welding Instructor and Aircon Techinician City or town and country Cebu City, Philippines Name of company, employer, school, facility, as applicable Brilliant Metal Craft Training Center for Welding and Fabrication Inc. 2 0 1 2 0 6 2 0 1 2 12 2 0 1 0 12 2 0 1 2 0 3 Electromechanical Supervisor Servicing Department Supervisor Machinist / Tool keeper Machinist / Fitter Mandaue City, Philippines Mandaue City, PhilippinesMEPZ- I ,Mactan Island, Cebu, Philippines MEPZ- I ,Mactan Island, Cebu, Philippines ZERCOOL POWER Airconditioning and Electrical Servic es B and A TRADING and Airconditioning Services ABTECH Machineries and Engineering Services Corp. ATA Engineering and Technology Consortium Inc. 1 9 9 7 0 6 2 0 1 0 12 1 9 9 4 0 4 1 9 9 6 12 1 9 9 2 1 1 1 9 9 4 0 3 9. Membership or association with organizations What organizations have you supported, been a member of or been associated with? Include any political, social, youth or student organization, trade unions and professional associations. Do not use abbreviations.Indicate the city and country where you were a member. Write â€Å"NONE† in the box if you have not been a member of any association/organization. From Y M Y To M Name of organization Insovilla Plains Homeowners Association BMC Assistant Instructor NONE Type of organization SOCIAL STUDENT Activities and/or positions held within organization PRESIDENT PRESIDENT City and country Lapu-lapu City, Cebu Philippines Cebu City, Philippines 2 0 0 7 0 3 2 0 1 2 2 0 1 2 0 5 2 0 1 2 0 6 NONE NONE 10. Government positions List any government positions (such as civil servant, judge, police officer) you have held. Do not use abbreviations.Write â€Å"NONE† in the box if you have not held any government position. From Y M Y To M Country and level of jurisdiction (e. g. national, regional, municipal) NONE Department/Branch Activities and/or positions held NONE NONE NONE NONE IMM 5669 (07-2011) E Save to Officio PAGE 3 OF 4 11. Military service Provide below details of military service for each of the countries in whose armed forces you served. Write â€Å"NONE† in the box if you have not undertaken military service. Name of country NONE From Y M Y To M Branch of service, unit numbers and names of your commanding officers Rank(s) Dates and places of any active combatNONE NONE NONE NONE NONE NONE Name of country NONE From Y M Y To M Branch of service, unit numbers and names of your commanding officers Rank(s) Dates and places of any active combat NONE NONE NONE NONE NONE NONE 12. Addresses Li st all addresses where you have lived since your 18th birthday. Do not use P. O. box addresses. From Y M Y To M Juan Luna Street 749 M. L Quezon St. Cabancalan Insovilla Plains, Marigondon Street and number City or town Province, State or District Country 1 9 9 0 0 1 1 9 9 3 0 1 1 9 9 3 0 1 2 0 0 0 0 3 Danao City Mandaue CIty Lapu-lapu City Cebu Cebu Cebu Philippines Philippines Philippines 0 0 0 0 3 2 0 1 2 12 IMM 5669 (07-2011) E Save to Officio PAGE 4 OF 4 Authority to disclose personal information By submitting this form, you consent to the release to Canadian government authorities of all records and information any government authority, including police, judicial and state authorities in all countries in which you have lived may possess on your behalf concerning any investigations, arrests, charges, trials, convictions and sentences. This information will be used to assist in evaluating your suitability for admission to Canada or remaining in Canada pursuant to Canadian legisl ation.Declaration of applicant I declare that the information I have given is truthful, complete and correct. Year Month Day Signature Date DO NOT COMPLETE THE FOLLOWING SECTION NOW. YOU MAY BE ASKED TO SIGN IN THE PRESENCE OF A REPRESENTATIVE OF THE CANADIAN GOVERNMENT OR AN OFFICIAL APPOINTED BY THE CANADIAN GOVERNMENT. Solemn declaration I, , do solemnly declare that the information I have given in the foregoing application is truthful, complete and correct, and I make this solemn declaration conscientiously believing it to be true and knowing that it is of the same force and effect as if made under oath.Interpreter declaration I, , do solemnly declare that I have faithfully and accurately interpreted in the language the content of this application and any related forms to the person concerned. I have been informed by the person concerned, and I do verily believe, that he or she completely understands the nature and effect of these forms, and I make this solemn declaration consci entiously believing it to be true and knowing that it is of the same force and effect as is made under oath. Signature of applicant Signature of interpreterDeclared before me at Canadian Government official this day of of the year Name Please print or type Signature The information you provide on this form is collected under the authority of the Immigration and Refugee Protection Act and will be used for the purpose of assessing your application for permanent residence. It will be stored in Personal Information Banks (PPU 039 entitled Overseas Immigration Case File and PPU 042 entitled Immigrant Case File). It may be shared with other organizations in accordance with the consistent use of information under the Privacy Act.Under the provisions of the Privacy Act and the Access to Information Act, individuals have the right to protection of and access to their personal information. Details on these matters are available at the Infosource website (http://infosource. gc. ca) and are als o available at public libraries across Canada. IMM 5669 (07-2011) E Family Name: Tito Save to Officio Given Name: Roderick . 7. Education Give the number of years of school you successfully completed for each of the following levels of education. Elementary/ Secondary/ University/ 6 4 primary school high school collegeADDENDUM 1. 5 Trade school or other post secondary school Give full details of all the secondary and post secondary education (including university, college and apprenticeship training) you have had. From Y M Y To M Name of institution BMC Training Center for Welding and Fabrication Inc. City and country Mabolo Cebu City, Philippines Mabolo Cebu City, Philippines Cebu City, Philippines Cebu City, Philippines Type of certificate or diploma issued Shielded Metal Arc Welding NC II ( 360 hrs. ) Industrial Pipefitting NC II ( 160 hrs. ) Industrial Pipefitting Course ( 80 hrs. Refrigeration and Air Conditioning 10 months Basic Seaman Course 2 0 1 1 1 1 2 0 1 2 0 3 2 0 1 2 0 3 2 0 1 2 0 3 1 9 9 7 12 1 9 9 7 12 1 9 9 7 0 6 1 9 9 7 0 7 BMC Training Center for Welding and Fabrication Inc. MIAP Training and Service Center / TESDA Region VII Technical Education and Skills Development Authority ( TESDA Region VII ) Mandaue Technical Institute 1 9 9 4 0 6 1 9 9 5 0 4 . 8. Personal history Mandaue City, Cebu Philippines Provide the details of your personal history since the age of 18, or the past 10 years, whichever comes first. Start with the most recent information.Under â€Å"Activity†, write your occupation or job title if you were working. If you were not working, provide information on what you were doing (for example: unemployed, studying, travelling, in detention, etc. ). Note: Please ensure that you do not leave any gaps in time. Failure to account for all time periods will result in a delay in the processing of your application. From Y M Y To M Activity Welding Instructor and Aircon Techinician City or town and country Cebu City, Philippines Na me of company, employer, school, facility, as applicable Brilliant Metal Craft Training Center for Welding and Fabrication Inc. 0 1 2 0 6 2 0 1 2 12 2 0 1 0 12 2 0 1 2 0 3 Electromechanical Supervisor Servicing Department Supervisor Machinist / Tool keeper Machinist / Fitter Mandaue City, Philippines Mandaue City, Philippines MEPZ- I ,Mactan Island, Cebu, Philippines MEPZ- I ,Mactan Island, Cebu, Philippines Mandaue City, Philippines Danao City, Philippines ZERCOOL POWER Airconditioning and Electrical Services B and A TRADING and Airconditioning Services ABTECH Machineries and Engineering Services Corp. ATA Engineering and Technology Consortium Inc. 1 9 9 7 0 6 2 0 1 0 12 1 9 9 4 0 4 1 9 9 6 12 1 9 9 2 1 1 1 9 9 4 0 3 9 9 2 1 1 1 9 9 3 0 5 1 9 9 0 0 4 1 9 9 2 10 Production Worker Coal Miner Sunpride Foods, Inc. Almendras Mining Corporation 12. Addresses List all addresses where you have lived since your 18th birthday. Do not use P. O. box addresses. From Y M Y To M Street and number City or town Province, State or District Country 1 9 9 0 0 1 1 9 9 3 0 1 1 9 9 3 0 1 2 0 0 0 0 3 Juan Luna Street Danao City Cebu Philippines 749 M. L Quezon St. Cabancalan Insovilla Plains, Marigondon Mandaue CIty Lapu-lapu City Cebu Cebu Philippines Philippines 2 0 0 0 0 3 2 0 1 2 12 IMM 5669 (07-2011) E .